Alpha Glow Face Wash 100g

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enriched with Vitamin C and Ginseng extracts for brighter skin
  • Removes dirt, oil, and impurities without stripping natural oils
  • Brightens complexion and evens out skin tone for healthier look
  • Suitable for daily use on all skin types and ages

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand with competitive pricing and relevant features, poised for success in the Indian men's grooming market.
Rs.228.00 Rs.245.00
Best price from Amazon.in Amazon.in
Key Features
Category Face Wash
Weight 100g
Key Ingredients Vitamin C, Ginseng extracts
Benefits Cleanses skin, Brightens complexion, Evens skin tone
Usage Daily use
Skin Type All skin types
Pros Improves skin brightness, Gentle on skin
Cons Strong scent for some users
Details
About Product: O3 ALPHA MEN Bright Glow Face Wash is a specially formulated face wash designed for men's skin. It contains natural ingredients that help to cleanse the skin and improve its overall brightness and glow.

Key Features: - Enriched with Vitamin C and Ginseng extracts - Removes dirt, oil, and impurities from the skin - Brightens the complexion and evens out skin tone - Suitable for daily use

For whom: This face wash is perfect for men who want to achieve brighter and healthier-looking skin. It is suitable for all skin types and can be used by men of all ages.

Pros: - Helps to improve skin brightness and glow - Cleanses the skin effectively without stripping it of its natural oils - Contains natural ingredients that are gentle on the skin - Suitable for daily use

Cons: - Some users may find the scent too strong - May not be suitable for those with very sensitive skin

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers key features like brightening and glow effect, aligning with current market trends. Euromonitor
Brand Strength 20 18 Strong brand reputation and recognition among target audience. Brand Equity
Category Momentum 20 15 Growing demand for men's grooming products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 8 Facing moderate competition from established and emerging brands in the segment. Business Today
Use-case Advantage 5 5 Addresses specific skin concerns of Indian men effectively. Vogue
Final Market Score 100 76/100 (3.80/5) Strong brand with competitive pricing and relevant features, poised for success in the Indian men's grooming market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers key features like brightening and glow effect, aligning with current market trends.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Strong brand reputation and recognition among target audience.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for men's grooming products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from established and emerging brands in the segment.
    Sources: Business Today
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific skin concerns of Indian men effectively.
    Sources: Vogue
Summary
Strong brand with competitive pricing and relevant features, poised for success in the Indian men's grooming market.

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O3 ALPHA MEN Bright Glow Face Wash 100g

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Rs.228.00 Rs.245.00