Hyphen Glow 50ml
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Hyphen Brightening Face Moisturizer targets dark spots and pigmentation for a brighter complexion.
- Suitable for all skin types, including dry and oily skin, thanks to highly stable Vitamin C and Niacinamide.
- Ideal for those looking to improve skin tone and texture, reducing the appearance of dark spots.
- Lightweight gel cream formula easily absorbed into the skin, making it perfect for daily use.
Market-Based Score (India)
76/100 (3.80/5)
Good value Hyphen Brightening Face Moisturizer is well-positioned in the growing Indian market for brightening skincare products.
Key Features
Category | Face Moisturizer |
---|---|
Model | B0DKJYD869 |
Size | 50ml |
Key Ingredients | THD 20 Kakadu Plum, Vitamin C, Niacinamide |
Skin Type | All Skin Types |
Texture | Lightweight Gel Cream |
Benefits | Brightening, Reduces Dark Spots, Improves Skin Tone |
Usage | Daily Skincare Routine |
Details
- Product Description: Hyphen Brightening Face Moisturizer is a lightweight gel cream moisturizer that is specially formulated with THD 20 Kakadu Plum Highly Stable Vitamin C and Niacinamide to target dark spots and pigmentation.
- Key Features: The moisturizer is suitable for all skin types, including dry and oily skin. The highly stable Vitamin C helps to brighten and even out skin tone, while Niacinamide helps to reduce the appearance of dark spots and pigmentation. The gel cream formula is lightweight and easily absorbed into the skin.
- For Whom: This face moisturizer is ideal for those looking to brighten their complexion, reduce dark spots, and improve overall skin tone and texture. It is suitable for all skin types and can be used as part of a daily skincare routine.
- Pros: The Hyphen Brightening Face Moisturizer is effective in targeting dark spots and pigmentation, brightening the skin, and improving overall complexion. The gel cream formula is lightweight and absorbs easily into the skin, making it suitable for use under makeup.
- Cons: Some users may find the 50ml size of the product to be too small for daily use, especially if using it as part of a larger skincare routine. Additionally, those with sensitive skin may experience some irritation from the Vitamin C and Niacinamide in the formula.
- Key Features: The moisturizer is suitable for all skin types, including dry and oily skin. The highly stable Vitamin C helps to brighten and even out skin tone, while Niacinamide helps to reduce the appearance of dark spots and pigmentation. The gel cream formula is lightweight and easily absorbed into the skin.
- For Whom: This face moisturizer is ideal for those looking to brighten their complexion, reduce dark spots, and improve overall skin tone and texture. It is suitable for all skin types and can be used as part of a daily skincare routine.
- Pros: The Hyphen Brightening Face Moisturizer is effective in targeting dark spots and pigmentation, brightening the skin, and improving overall complexion. The gel cream formula is lightweight and absorbs easily into the skin, making it suitable for use under makeup.
- Cons: Some users may find the 50ml size of the product to be too small for daily use, especially if using it as part of a larger skincare routine. Additionally, those with sensitive skin may experience some irritation from the Vitamin C and Niacinamide in the formula.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | THD-20 Kakadu Plum Vitamin C and Niacinamide are popular ingredients in Indian skincare. | Vogue India |
Brand Strength | 20 | 18 | Established brand with positive reputation in the skincare industry. | Brandwatch |
Category Momentum | 20 | 15 | Growing demand for brightening skincare products in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar brightening moisturizers in the market. | Retail Today |
Competition | 10 | 8 | Facing moderate competition from other brightening moisturizers in the market. | Beauty Insider |
Use-case Advantage | 5 | 5 | Suitable for all skin types, catering to a wide consumer base in India. | Elle India |
Final Market Score | 100 | 76/100 (3.80/5) | Hyphen Brightening Face Moisturizer is well-positioned in the growing Indian market for brightening skincare products. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: THD-20 Kakadu Plum Vitamin C and Niacinamide are popular ingredients in Indian skincare.Sources: Vogue India -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with positive reputation in the skincare industry.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for brightening skincare products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar brightening moisturizers in the market.Sources: Retail Today -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing moderate competition from other brightening moisturizers in the market.Sources: Beauty Insider -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Suitable for all skin types, catering to a wide consumer base in India.Sources: Elle India
Summary
Hyphen Brightening Face Moisturizer is well-positioned in the growing Indian market for brightening skincare products.
Quick Compare

Rs.449.00
⭐ Reviews Summary
✅ What Users Love
- Lightweight gel cream texture is easily absorbed
- Brightens skin tone with THD-20 Kakadu Plum Vitamin C
- Suitable for all skin types
⚠️ What to Watch
- May not provide enough hydration for very dry skin
- Some users experienced breakouts
- Scent may be too strong for sensitive individuals

Rs.499.00
⭐ Reviews Summary
✅ What Users Love
- Convenient size for travel
- Good variety of bottle types for different products
- Leak-proof design
⚠️ What to Watch
- Labels may rub off over time
- Some bottles may be too small for certain products
- Plastic material may not be very durable

Rs.508.00
⭐ Reviews Summary
✅ What Users Love
- Effective in treating hernia
- Natural ingredients
- Good value for money
⚠️ What to Watch
- Strong taste and smell
- May take time to show results
- Some users experienced digestive issues

Rs.650.00
⭐ Reviews Summary
✅ What Users Love
- Enhances energy and alertness without jitters.
- Improves concentration and cognitive performance.
- Natural ingredients are well-received by users.
⚠️ What to Watch
- Some users report insufficient energy boost.
- Capsule size may be difficult for some to swallow.
- Effects may vary significantly between individuals.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Hyphen Brightening Face Moisturizer with THD 20 Kakadu Plum Highly Stable Vitamin C 3 Niacinamide Dark Spots Pigmentation Lightweight Gel Cream Moisturizer for Dry Oily All Skin Type 50ml
In Stock
|
Rs.424.00 Rs.449.00 COD
|
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Hyphen Brightening Face Moisturizer with THD 20 Kakadu Plum Highly Stable Vitamin C 3 Niacinamide Dark Spots Pigmentation Lightweight Gel Cream Moisturizer for Dry Oily All Skin Type 50ml
In Stock
COD
|