Shower To Shower Ayurvedic Prickly Heat Powder Cologne Cool 150G Pack of 1

Shower To Shower Ayurvedic Prickly Heat Powder Cologne Cool 150G Pack of 1

Shower To Shower Ayurvedic Prickly Heat Powder Cologne Cool is a refreshing and soothing powder that helps in preventing prickly heat and sweat irritation during the hot and humid weather. It has a unique blend of Ayurvedic ingredients that provide a cooling effect on the skin.

Key Features: - Contains Ayurvedic ingredients - Provides a cooling effect - Prevents prickly heat and sweat irritation - Refreshing fragrance - Dermatologically tested

This powder is suitable for anyone who wants to stay fresh and cool during the summer months. It is especially beneficial for those who suffer from prickly heat or sweat irritation on their skin.

Pros: - Cooling effect on the skin - Prevents prickly heat - Soothes skin irritation - Refreshing fragrance - Dermatologically tested Cons: - May not be suitable for sensitive skin - Packaging could be improved for easier application

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Ayurvedic formulation and cooling properties align with consumer preferences	Nielsen
Brand Strength	20	10	Established brand with loyal customer base	Brand Equity
Category Momentum	20	15	Growing demand for body wash gels in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Retail360
Competition	10	6	Facing strong competition from established and new entrants in the segment	Euromonitor
Use-case Advantage	5	5	Effective solution for prickly heat during hot Indian summers	HUL Research
Final Market Score	100	66/100 (3.30/5)	Competitively positioned Ayurvedic prickly heat powder with good growth potential

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—