L Oreal Paris Hyaluron Moisture 72HR Moisture Filling Shampoo powered by Hyaluronic Acid for Frizz free Hydrated and Bouncy Hair Full of Life 1Ltr
Smart Rank ⓘ
74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Get 72 hours of moisture with Hyaluronic Acid for frizz-free, hydrated hair
- Deeply hydrates and locks in moisture, leaving hair soft and manageable
- Ideal for dry, frizzy, or damaged hair seeking extra hydration and care
- Enjoy long-lasting hydration, reduced frizz, and bouncy, full-looking hair
Market-Based Score (India)
66/100 (3.30/5)
Decent Strong brand and feature alignment position this shampoo well in the Indian market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.3★ | 2,655 |
Total / Avg | 4.30★ | 2,655 |
Consensus:
4.30★ from 2,655 total reviews
Details
L Oreal Paris Hyaluron Moisture 72HR Moisture Filling Shampoo powered by Hyaluronic Acid for Frizz free Hydrated and Bouncy Hair Full of Life 1Ltr
L'Oreal Paris Hyaluron Moisture 72HR Moisture Filling Shampoo is a revolutionary formula that is powered by Hyaluronic Acid to provide intense hydration to your hair. This shampoo is designed to combat frizz, leaving your hair smooth, hydrated, and bouncy. Its unique formula ensures that your hair remains full of life and vitality.Key Features: - Hyaluronic Acid-infused formula for deep hydration - 72-hour moisture filling technology - Fights frizz and promotes smooth, bouncy hair - Suitable for all hair types - Large 1-liter size for long-lasting use
For whom: This shampoo is perfect for anyone looking to combat dry, frizzy hair and restore moisture and vitality to their locks. Whether you have straight, curly, wavy, or coily hair, this shampoo is suitable for all hair types and textures.
Pros: - Intensely hydrating formula - Long-lasting 1-liter size - Fights frizz and promotes smooth, bouncy hair - Suitable for all hair types
Cons: - Some users may find the scent too strong - Requires regular use for best results
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Hyaluronic acid and frizz-free formula align with current consumer preferences in India. | Euromonitor |
Brand Strength | 20 | 18 | L'Oreal Paris is a well-established and trusted brand in India. | Brandwatch |
Category Momentum | 20 | 15 | Strong growth in demand for premium shampoos in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar premium shampoos in India. | Kantar |
Competition | 10 | 0 | Intense competition in the premium shampoo segment may impact market share. | Nielsen |
Use-case Advantage | 5 | 3 | Long-lasting hydration and frizz control meet key needs of Indian consumers. | GfK |
Final Market Score | 100 | 66/100 (3.30/5) | Strong brand and feature alignment position this shampoo well in the Indian market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Hyaluronic acid and frizz-free formula align with current consumer preferences in India.Sources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: L'Oreal Paris is a well-established and trusted brand in India.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Strong growth in demand for premium shampoos in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar premium shampoos in India.Sources: Kantar -
Competition 0/10
Weight: 10Contribution: 0Rationale: Intense competition in the premium shampoo segment may impact market share.Sources: Nielsen -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Long-lasting hydration and frizz control meet key needs of Indian consumers.Sources: GfK
Summary
Strong brand and feature alignment position this shampoo well in the Indian market.
Quick Compare

Rs.1,439.00
⭐ Reviews Summary
✅ What Users Love
- Effective in reducing frizz
- Provides hydration to the hair
- Leaves hair bouncy and full of life
⚠️ What to Watch
- Strong fragrance may be overpowering for some
- Texture of the shampoo may be too thick for some preferences
- Price point may be considered high for a shampoo

Rs.219.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting wear up to 24 hours
- Smudge-proof and water-resistant formula
- Enriched with castor oil for added nourishment
⚠️ What to Watch
- May require multiple applications for intense color
- Can be difficult to remove completely
- Some users experienced drying out of the product

Rs.899.00
⭐ Reviews Summary
✅ What Users Love
- Effective in preventing hair loss
- Boosts hair thickness
- Adds shine to hair
⚠️ What to Watch
- Strong fragrance may be overpowering
- Some users experienced dryness after prolonged use
- Price point may be high for some buyers

Rs.12,699.00
⭐ Reviews Summary
✅ What Users Love
- Provides a smooth base for makeup application
- Helps to control oil and shine throughout the day
- Lightweight formula that feels comfortable on the skin
⚠️ What to Watch
- May cause breakouts for sensitive skin types
- Can be too matte for those with dry skin
- Some users find it doesn't prolong makeup wear as expected
Where to Buy
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