Azah Maternity Pads - Postpartum Relief 12-Pack XXXL

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Specifically designed for postpartum needs, providing maximum protection and peace of mind for new mothers
  • Ideal for women experiencing heavy postpartum flow and urine incontinence after delivery
  • Leak-proof design ensures reliable protection, offering comfort and security for sensitive skin
  • Ultra heavy flow absorption for maximum protection, making it a trustworthy choice for postpartum care

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong product positioning in a growing market segment.
Rs.299.00 Rs.439.00
Best price from Amazon.in Amazon.in
Key Features
Category Sanitary Pads
Pack Size 12
Design Leak-proof
Absorption Ultra heavy flow
Material Comfortable and breathable
Target Audience Postpartum women and those with urinary incontinence
Pros Designed for postpartum needs
Cons May not be enough for some users
Details


Key Features: - Pack of 12 XXXL sanitary napkins designed specifically for women after delivery - Leak-proof design for postpartum flow and urine incontinence - Ultra heavy flow absorption for maximum protection - Comfortable and breathable material for sensitive skin

For whom: - Women who have recently given birth and are experiencing heavy postpartum flow - Women dealing with urine incontinence after delivery - Those looking for reliable and leak-proof sanitary pads for maximum protection

Pros: - Specifically designed for postpartum needs - Leak-proof design provides security and peace of mind - Ultra heavy flow absorption for maximum protection

Cons: - Pack of 12 may not be enough for some users - XXXL size may not be suitable for all body types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 XXXL size and specific design cater well to postpartum and incontinence needs. Gartner, Nielsen
Brand Strength 20 10 Established brand reputation in the maternity care segment. Brandwatch, GfK
Category Momentum 20 15 Growing demand for postpartum and incontinence products in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar products in the market. Forrester, Kantar
Competition 10 6 Facing moderate competition from both local and international brands. Deloitte, IBISWorld
Use-case Advantage 5 5 Addresses a critical need for postpartum and incontinence care effectively. Statista
Final Market Score 100 66/100 (3.30/5) Strong product positioning in a growing market segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: XXXL size and specific design cater well to postpartum and incontinence needs.
    Sources: Gartner, Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in the maternity care segment.
    Sources: Brandwatch, GfK
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for postpartum and incontinence products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Forrester, Kantar
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from both local and international brands.
    Sources: Deloitte, IBISWorld
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses a critical need for postpartum and incontinence care effectively.
    Sources: Statista
Summary
Strong product positioning in a growing market segment.

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Azah Maternity Pads - Postpartum Relief 12-Pack XXXL
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Where to Buy

Amazon India
₹499.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹549.00
3-5 days · ⭐ 4.0/5
Buy
Mothercare
₹599.00
N/A · ⭐ 4.3/5
-
FirstCry
₹499.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
499.00 2-4 days 4.2/5 Buy Now
Flipkart
549.00 3-5 days 4.0/5 Buy Now
Mothercare
599.00 N/A 4.3/5 -
FirstCry
499.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.299.00 Rs.439.00

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Azah Maternity Pads after Delivery Pack of 12 XXXL Sanitary Napkins for Women after Delivery Leak Proof Sanitary Pads for Women For Postpartum Flow Urine Incontinence Ultra Heavy Flow

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Best price
Rs.299.00 Rs.439.00