Sanfe Clear Confident Glycolic Acid Body Lotion Daily AHA Exfoliation for Rough Bumpy Skin Tan Acne Strawberry Skin Niacinnamide Lactic Acid SALICYLIC ACID 1 W w Smooth Skin from 1st Use 200ml

Sanfe Clear Confident Glycolic Acid Body Lotion Daily AHA Exfoliation for Rough Bumpy Skin Tan Acne Strawberry Skin Niacinnamide Lactic Acid SALICYLIC ACID 1 W w Smooth Skin from 1st Use 200ml

- Sanfe Clear Confident Glycolic Acid Body Lotion is a daily exfoliating lotion designed to improve rough, bumpy skin, tan, acne, and strawberry skin. It contains ingredients like glycolic acid, niacinamide, lactic acid, and salicylic acid to help smooth and clear the skin.

- Key Features: 1. Contains glycolic acid for gentle exfoliation 2. Includes niacinamide to improve skin texture 3. Helps reduce tan, acne, and rough bumpy skin 4. Contains lactic acid and salicylic acid for smoother skin 5. Promotes clear and confident skin from the first use

- This body lotion is suitable for anyone looking to improve their skin texture and appearance. It is ideal for those dealing with rough, bumpy skin, tan, acne, or strawberry skin. The gentle exfoliating properties make it safe for daily use.

- Pros: 1. Effective in improving skin texture 2. Helps reduce tan, acne, and roughness 3. Contains a blend of exfoliating acids for better results 4. Suitable for daily use 5. Can provide visible results from the first use Cons: 1. May not be suitable for sensitive skin types 2. Can cause dryness or irritation if overused 3. The scent may not be appealing to everyone 4. Requires consistent use for long-term benefits 5. May not be effective for severe skin conditions

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in glycolic acid, niacinamide, and salicylic acid for effective exfoliation and skin smoothening.	GfK
Brand Strength	20	10	Established brand reputation in skincare segment.	Euromonitor
Category Momentum	20	15	Growing demand for AHA exfoliation products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar high-end exfoliating body lotions.	Kantar
Competition	10	6	Facing competition from other established exfoliating body lotions with similar claims.	Forbes
Use-case Advantage	5	5	Addresses multiple skin concerns like roughness, acne, and tan, appealing to a wide consumer base.	Statista
Final Market Score	100	66/100 (3.30/5)	Highly competitive exfoliating body lotion with strong market potential.

Factor	Rating (out of 5)	Notes
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Performance in Climate	0.0	—