Vedaka Sooji Roasted 1KG
Smart Rank ⓘ
74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Vedaka Roasted Sooji is made from premium quality wheat grains, ensuring a rich flavor for your traditional Indian dishes.
- Processed in a hygienic environment, this roasted sooji guarantees safety and quality for your cooking needs.
- Versatile and easy to use, Vedaka Roasted Sooji is perfect for making upma, halwa, idlis, and more.
- At just ₹90 for 1kg, it's an affordable pantry staple for anyone who loves authentic Indian cuisine.
Market-Based Score (India)
66/100 (3.30/5)
Decent VEDAKA Roasted Sooji is well-positioned in a growing market but faces stiff competition.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.3★ | 8,701 |
Total / Avg | 4.30★ | 8,701 |
Consensus:
4.30★ from 8,701 total reviews
Key Features
Category | Food |
---|---|
Description | Vedaka Roasted Sooji is made from premium quality wheat grains. |
Processing | Hygienically processed |
Flavor | Rich flavor |
Uses | Versatile ingredient for traditional Indian dishes |
Pros | Premium quality grains, Hygienically processed, Versatile ingredient |
Cons | May not be suitable for those with gluten allergies |
Weight | 1KG |
Price | 90.0000 |
Details
Vedaka Roasted Sooji is a popular Indian kitchen staple that is made from premium quality wheat grains. It is processed in a hygienic environment and roasted to perfection to bring out its rich flavor.
Key Features: - Made from premium quality wheat grains - Hygienically processed - Roasted to perfection - Rich flavor
For whom: Vedaka Roasted Sooji is perfect for anyone who loves cooking traditional Indian dishes. It is a versatile ingredient that can be used to make a variety of dishes like upma, halwa, and idlis.
Pros: - Premium quality grains - Hygienically processed - Versatile ingredient - Rich flavor Cons: - May not be suitable for those with gluten allergies
Overall, Vedaka Roasted Sooji is a must-have pantry staple for anyone who enjoys cooking delicious and authentic Indian dishes.
Key Features: - Made from premium quality wheat grains - Hygienically processed - Roasted to perfection - Rich flavor
For whom: Vedaka Roasted Sooji is perfect for anyone who loves cooking traditional Indian dishes. It is a versatile ingredient that can be used to make a variety of dishes like upma, halwa, and idlis.
Pros: - Premium quality grains - Hygienically processed - Versatile ingredient - Rich flavor Cons: - May not be suitable for those with gluten allergies
Overall, Vedaka Roasted Sooji is a must-have pantry staple for anyone who enjoys cooking delicious and authentic Indian dishes.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | High-quality roasted semolina is ideal for popular Indian dishes, ensuring strong market fit. | IDC, Euromonitor |
Brand Strength | 20 | 14 | VEDAKA is recognized for quality, enhancing its appeal in the competitive flour market. | BrandZ, Mint |
Category Momentum | 20 | 15 | The demand for flours, especially semolina, is growing in India due to increased home cooking. | Nielsen, Statista |
Price Positioning | 20 | 10 | Competitively priced within the premium segment, appealing to quality-conscious consumers. | MarketLine, Economic Times |
Competition | 10 | 3 | Strong competition from established brands may limit market share growth. | Mintel, FMCG News |
Use-case Advantage | 5 | 4 | Versatile for various Indian recipes, but faces competition from other flours. | FoodNavigator, Business Standard |
Final Market Score | 100 | 66/100 (3.30/5) | VEDAKA Roasted Sooji is well-positioned in a growing market but faces stiff competition. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: High-quality roasted semolina is ideal for popular Indian dishes, ensuring strong market fit.Sources: IDC, Euromonitor -
Brand Strength 14/20
Weight: 20Contribution: 14Rationale: VEDAKA is recognized for quality, enhancing its appeal in the competitive flour market.Sources: BrandZ, Mint -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The demand for flours, especially semolina, is growing in India due to increased home cooking.Sources: Nielsen, Statista -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced within the premium segment, appealing to quality-conscious consumers.Sources: MarketLine, Economic Times -
Competition 3/10
Weight: 10Contribution: 3Rationale: Strong competition from established brands may limit market share growth.Sources: Mintel, FMCG News -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Versatile for various Indian recipes, but faces competition from other flours.Sources: FoodNavigator, Business Standard
Summary
VEDAKA Roasted Sooji is well-positioned in a growing market but faces stiff competition.
Quick Compare

Rs.90.00
⭐ Reviews Summary
✅ What Users Love
- High quality and fresh product.
- Versatile for various recipes and dishes.
- Good value for the quantity provided.
⚠️ What to Watch
- Some users reported a slightly coarse texture.
- Packaging could be improved for better resealability.
- A few customers found the flavor to be bland.

Rs.830.00
⭐ Reviews Summary
✅ What Users Love
- Cooks quickly in 15 minutes, saving time.
- Full bran intact, offering higher nutritional value.
- Fibre-rich, promoting better digestion.
⚠️ What to Watch
- Some users report a slightly chewy texture.
- May require careful water measurement for optimal cooking.
- Higher price compared to regular basmati rice.

Rs.200.00
⭐ Reviews Summary
✅ What Users Love
- High quality and fresh product
- Good value for money
- Versatile for various recipes
⚠️ What to Watch
- Packaging could be improved for resealability
- Occasional presence of stones or debris
- Some users reported inconsistent cooking times

Rs.75.00
⭐ Reviews Summary
✅ What Users Love
- High-quality gram flour with fine texture.
- Versatile for various recipes, including snacks and sweets.
- Good packaging that preserves freshness.
⚠️ What to Watch
- Some users reported a slightly higher price compared to competitors.
- Occasional complaints about clumping in the flour.
- Limited availability in certain regions.
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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VEDAKA ROASTED SOOJI 1KG Estimated Delivery: 2-3 days
In Stock
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Rs.71.00 Rs.90.00 COD
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GO TO STORE GO TO STORE |
VEDAKA ROASTED SOOJI 1KG Estimated Delivery: 2-3 days
In Stock
COD
|