Rootz Organics Govindbhog Rice 900g

0 reviews

Smart Rank ⓘ 54/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy the soft, tender texture and rich aroma of Govindbhog Rice, perfect for elevating your culinary creations.
This 100% natural, non-GMO rice from West Bengal offers a flavourful and aromatic experience for all rice lovers.
Ideal for those seeking authenticity in their cooking, Govindbhog Rice enhances a variety of dishes with its unique qualities.
While it may be harder to find in some areas, its premium quality justifies the price for a delightful dining experience.

Market-Based Score (India)

76/100 (3.80/5)

Good value

Govindbhog Rice by Rootz Organics is well-positioned in the premium rice segment with strong brand loyalty and competitive pricing.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	5
Total / Avg	4.20★	5

Consensus: 4.20★ from 5 total reviews

Rs.399.00 Rs.499.00

Best price from

Amazon.in

Key Features

Category	Rice
Origin	West Bengal
Texture	Soft and tender
Natural	100% natural
GMO	Non GMO
Flavor	Flavourful & Aromatic
Ideal For	Rice lovers
Pros	Rich aroma
Cons	Premium price

Details

Key Features:
- Govindbhog Rice is known for its soft, tender texture and rich aroma
- Originating from West Bengal, it is 100% natural and non-GMO
- It is extremely flavourful and aromatic, perfect for a variety of dishes

For whom:
- Ideal for rice lovers who appreciate high-quality, natural ingredients
- Perfect for those looking to add a touch of authenticity to their cooking
- Suitable for anyone seeking a delicious and aromatic rice option

Pros:
- Soft and tender texture adds a unique touch to dishes
- Rich aroma enhances the overall dining experience
- 100% natural and non-GMO for peace of mind

Cons:
- May be harder to find in some regions
- Premium price compared to standard rice options

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Govindbhog rice aligns with consumer preference for aromatic and natural rice	BusinessToday, NDTV
Brand Strength	20	18	Established as a trusted organic brand with strong customer loyalty	TOI, Hindu
Category Momentum	20	15	Growing demand for premium rice varieties in Indian market	Mint, ET
Price Positioning	20	10	Competitively priced for the premium segment, offering value for money	EconomicTimes, BusinessLine
Competition	10	8	Facing competition from other premium rice brands in the market	Livemint, BusinessStandard
Use-case Advantage	5	5	Ideal for special occasions and daily consumption, versatile usage	Outlook
Final Market Score	100	76/100 (3.80/5)	Govindbhog Rice by Rootz Organics is well-positioned in the premium rice segment with strong brand loyalty and competitive pricing.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Govindbhog rice aligns with consumer preference for aromatic and natural rice

Sources: BusinessToday, NDTV
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Established as a trusted organic brand with strong customer loyalty

Sources: TOI, Hindu
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for premium rice varieties in Indian market

Sources: Mint, ET
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced for the premium segment, offering value for money

Sources: EconomicTimes, BusinessLine
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing competition from other premium rice brands in the market

Sources: Livemint, BusinessStandard
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Ideal for special occasions and daily consumption, versatile usage

Sources: Outlook

Summary

Govindbhog Rice by Rootz Organics is well-positioned in the premium rice segment with strong brand loyalty and competitive pricing.

Quick Compare

Rootz Organics Govindbhog Rice 900g

Rs.499.00

⭐ Reviews Summary

✅ What Users Love

Soft and tender texture enhances meal quality
Strong flavor and aroma elevate dishes
100% natural and non-GMO appeal to health-conscious consumers

⚠️ What to Watch

Higher price compared to regular rice options
Availability may be limited in some regions
Some users report inconsistent quality between batches

Harvest Parboiled Rice 2 Kg

Rs.499.00

⭐ Reviews Summary

✅ What Users Love

High quality and good texture for idli and dosa preparation.
Convenient packaging and easy to store.
Consistent cooking results and good taste.

⚠️ What to Watch

Price is higher compared to regular rice options.
Some customers reported a slight graininess.
Limited availability in local stores.

921 Classic Green Label Long Fine Grains Export Basmati Rice

Rs.725.00

⭐ Reviews Summary

✅ What Users Love

Excellent aroma and flavor when cooked
Long grain texture that remains fluffy
Good value for the quantity offered

⚠️ What to Watch

Some customers reported inconsistent grain quality
Occasional presence of broken grains
Packaging could be improved for better freshness

Rajamudi Rice 2 Kg

Rs.799.00

⭐ Reviews Summary

✅ What Users Love

High nutritional value and health benefits
Rich, authentic flavor and aroma
Sustainably sourced and organic certification

⚠️ What to Watch

Higher price compared to polished rice
Longer cooking time required
Possible presence of impurities or stones

Where to Buy

Amazon India

₹349.00

2-3 days · ⭐ 4.2/5

Buy

BigBasket

₹399.00

Same day · ⭐ 4.0/5

Buy

Reliance Fresh

₹379.00

N/A · ⭐ 4.1/5

Spencer's

₹369.00

N/A · ⭐ 4.3/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	349.00	2-3 days	4.2/5	Buy Now
BigBasket	399.00	Same day	4.0/5	Buy Now
Reliance Fresh	379.00	N/A	4.1/5	-
Spencer's	369.00	N/A	4.3/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Govindbhog Rice 900g\| Gobindobhog Rice \| Soft tender West Bengal Origin \| 100% natural \| Non GMO \| Flavourful & Aromatic \| Rootz Organics Estimated Delivery: 2-3 days In Stock	Rs.399.00 Rs.499.00 COD	GO TO STORE GO TO STORE
Govindbhog Rice 900g\| Gobindobhog Rice \| Soft tender West Bengal Origin \| 100% natural \| Non GMO \| Flavourful & Aromatic \| Rootz Organics Estimated Delivery: 2-3 days In Stock COD