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True Elements Bajra Flour 1kg

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True Elements Bajra Flour 1kg
Smart Rank ⓘ 62/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the benefits of 100% natural bajra flour, perfect for gluten-free diets and packed with essential nutrients.
  • Boost your fibre intake with this high-fibre atta, ideal for promoting digestion and supporting weight loss goals.
  • Versatile and nutritious, use True Elements Bajra Atta in a variety of recipes like rotis, bread, and pancakes.
  • While it may differ in taste and texture from wheat flour, it's a healthy alternative worth trying for your meals.

Market-Based Score (India)

66/100 (3.30/5)
Decent
True Elements Bajra Atta is a strong contender in the health-focused flour segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 84
Total / Avg 4.30★ 84
Consensus: 4.30★ from 84 total reviews

⭐ Reviews Summary

✅ What Users Love

  • 100% natural and gluten-free, suitable for various dietary needs.
  • High fiber content, promoting digestive health.
  • Versatile use in various recipes, including rotis and baked goods.

⚠️ What to Watch

  • Texture may be coarse compared to regular wheat flour.
  • Some users find the taste stronger and less appealing.
  • Higher price point compared to conventional flours.
Rs.203.00 Rs.225.00
Best price from Amazon.in Amazon.in
Key Features
Category Flour
Type Bajra Flour
Natural 100% Natural
Gluten Free Yes
Fibre High Fibre
Nutrients Rich in essential nutrients and minerals
Diet Gluten-free diet
Usage Versatile for various recipes
Details
Key Features: - Made from 100% natural bajra (pearl millet) - Gluten-free and high in fibre - Rich in essential nutrients and minerals For whom: - Suitable for individuals following a gluten-free diet - Ideal for those looking to increase their fibre intake - Perfect for those looking for a nutritious alternative to regular wheat flour Pros: - Contains beneficial nutrients like iron, magnesium, and antioxidants - Helps in improving digestion and promoting weight loss - Versatile flour that can be used in various recipes like rotis, bread, and pancakes Cons: - May have a slightly different taste and texture compared to traditional wheat flour - Can be a bit on the expensive side compared to regular flour options

Overall, True Elements Bajra Atta 1kg is a nutritious and gluten-free option for individuals looking to incorporate millet flour into their diet.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High fiber and gluten-free features align well with current health trends among consumers. Market Research, Healthline
Brand Strength 20 14 True Elements is recognized for quality natural products, enhancing brand strength in the market. Brand Equity, Mint
Category Momentum 20 15 The demand for gluten-free and healthy flours is rising in India, boosting category momentum. Nielsen, Statista
Price Positioning 20 10 The product is priced competitively within the premium flour segment, appealing to health-conscious buyers. Amazon, Flipkart
Competition 10 4 Facing strong competition from established brands in the gluten-free flour market. Market Share Reports, Consumer Insights
Use-case Advantage 5 3 Ideal for various recipes, but limited awareness of use-cases may hinder broader adoption. Food Blogs, Recipe Sites
Final Market Score 100 66/100 (3.30/5) True Elements Bajra Atta is a strong contender in the health-focused flour segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High fiber and gluten-free features align well with current health trends among consumers.
    Sources: Market Research, Healthline
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: True Elements is recognized for quality natural products, enhancing brand strength in the market.
    Sources: Brand Equity, Mint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for gluten-free and healthy flours is rising in India, boosting category momentum.
    Sources: Nielsen, Statista
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: The product is priced competitively within the premium flour segment, appealing to health-conscious buyers.
    Sources: Amazon, Flipkart
  • Competition 4/10
    Weight: 10
    Contribution: 4
    Rationale: Facing strong competition from established brands in the gluten-free flour market.
    Sources: Market Share Reports, Consumer Insights
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Ideal for various recipes, but limited awareness of use-cases may hinder broader adoption.
    Sources: Food Blogs, Recipe Sites
Summary
True Elements Bajra Atta is a strong contender in the health-focused flour segment.

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Price Comparison

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Rs.203.00 Rs.225.00

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True Elements Bajra Atta 1kg - Bajra Flour, Bajri | Millet Flour | 100% Natural & Gluten Free | High Fibre Atta

Estimated Delivery: 2-3 days
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Rs.203.00 Rs.225.00