REVLON Women Charlie Blue Floral Edt Liquid 100Ml

REVLON Women Charlie Blue Floral Edt Liquid 100Ml

About the Product: This is a refreshing and floral fragrance designed specifically for women. The liquid perfume comes in a 100ml bottle, perfect for everyday use.

Key Features: The Charlie Blue Floral Edt features top notes of apricot, peach, marigold, and orange blossom, heart notes of lily-of-the-valley, rose, jasmine, and ylang-ylang, and base notes of sandalwood, musk, vanilla, and cedarwood. This combination creates a fresh and feminine scent that can last throughout the day.

For Whom: This perfume is ideal for women who enjoy floral and fruity scents and want a long-lasting fragrance. It is perfect for everyday wear, whether at work, school, or social events.

Pros: - Refreshing and floral fragrance - Long-lasting scent - Convenient 100ml bottle size - Suitable for everyday wear Cons: - May not appeal to those who prefer more subtle or musky scents - Some users may find the scent too strong for their liking

Overall, the REVLON Women Charlie Blue Floral Edt Liquid 100Ml is a beautiful and affordable perfume option for women who love fresh and floral scents.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The floral fragrance and 100ml size align well with Indian consumer preferences.	Kantar
Brand Strength	20	18	Revlon is a well-established brand in India with a loyal customer base.	Euromonitor
Category Momentum	20	15	Strong demand for Eau de Toilette in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar Eau de Toilette products in India.	GfK
Competition	10	8	Facing moderate competition from other Eau de Toilette brands in the Indian market.	IRI
Use-case Advantage	5	5	Suitable for daily wear and special occasions, meeting diverse consumer needs.	Nielsen
Final Market Score	100	76/100 (3.80/5)	Well-positioned Eau de Toilette with strong brand and feature fit for Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—