Revlon Flex Body Building Protein Shampoo Dry Damaged 592 ml

Revlon Flex Body Building Protein Shampoo Dry Damaged 592 ml

Revlon Flex Body Building Protein Shampoo is specifically designed to nourish and strengthen dry and damaged hair. Formulated with protein and other essential nutrients, this shampoo helps to repair and revitalize hair, leaving it looking and feeling healthy and lustrous.

Key Features:
- Protein-rich formula helps to strengthen and repair dry, damaged hair
- Nourishing ingredients help to restore moisture and improve hair texture
- Leaves hair looking and feeling healthy, shiny, and smooth
- Suitable for daily use

For whom:
This shampoo is ideal for individuals with dry, damaged, or brittle hair who are looking to strengthen and revitalize their locks.

Pros:
- Protein-rich formula helps to repair and strengthen hair
- Nourishing ingredients improve hair texture and appearance
- Suitable for daily use

Cons:
- May not be suitable for individuals with extremely sensitive scalps
- Some users may find the scent to be overpowering

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Shampoo suitable for dry and damaged hair, meets market demand	Euromonitor
Brand Strength	20	18	Revlon is a well-known brand with strong presence in India	Brandwatch
Category Momentum	20	15	Shampoos category growing steadily in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in market	Retail360
Competition	10	8	Facing strong competition from other established shampoo brands	Kantar
Use-case Advantage	5	5	Addresses specific needs of customers with dry and damaged hair	Nielsen
Final Market Score	100	76/100 (3.80/5)	Revlon Flex Body Building Protein Shampoo is well-positioned in the Indian shampoo market segment.

Factor	Rating (out of 5)	Notes
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