REVLON Charlie White 3 5 Oz Edt Spray Women s Fresh Perfume 100 Ml New

0 reviews
Smart Rank ⓘ 73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Fresh and uplifting perfume for women
  • Light and airy scent with notes of flowers and citrus
  • Long-lasting and suitable for day and night wear
  • Affordable price, pleasant fragrance, and convenient spray bottle

Market-Based Score (India)

66/100 (3.30/5)
Decent
REVLON Charlie White 3 5 Oz Edt Spray Women's Fresh Perfume 100 Ml New is well-positioned in the Indian market segment for Eau de Toilette.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 1,725
Total / Avg 4.20★ 1,725
Consensus: 4.20★ from 1,725 total reviews
Rs.1,299.00 Rs.2,499.00
Best price from Amazon.in Amazon.in
Details

REVLON Charlie White 3 5 Oz Edt Spray Women s Fresh Perfume 100 Ml New

About Product: REVLON Charlie White is a fresh and invigorating perfume designed for women. It comes in a 3.5 oz. EDT spray bottle and contains 100 ml of the fragrance. Perfect for everyday wear, this perfume is sure to leave you feeling refreshed and confident.

Key Features: The key feature of REVLON Charlie White is its light and floral scent that is perfect for daytime use. The fragrance is a blend of fresh florals, including jasmine, rose, and lily of the valley, with a hint of musk and sandalwood for a warm and inviting base.

For Whom: This perfume is ideal for women who enjoy fresh and feminine scents that are not too overpowering. It is suitable for all ages and can be worn on a daily basis, whether you're heading to work, running errands, or going out with friends.

Pros: - Fresh and invigorating scent - Suitable for everyday wear - Long-lasting fragrance - Affordable price point - Feminine and floral notes

Cons: - Scent may be too light for those who prefer stronger perfumes - Not suitable for evening or special occasions where a more intense fragrance is desired

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Features align well with Indian consumer preferences for fresh perfumes Euromonitor
Brand Strength 20 18 REVLON is a well-known and trusted brand in India Brandwatch
Category Momentum 20 15 Strong demand for Eau de Toilette in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market GfK
Competition 10 0 Highly competitive market with many similar products available Nielsen
Use-case Advantage 5 3 Offers a unique scent profile appealing to Indian women Kantar
Final Market Score 100 66/100 (3.30/5) REVLON Charlie White 3 5 Oz Edt Spray Women's Fresh Perfume 100 Ml New is well-positioned in the Indian market segment for Eau de Toilette.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Features align well with Indian consumer preferences for fresh perfumes
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: REVLON is a well-known and trusted brand in India
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong demand for Eau de Toilette in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: GfK
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Highly competitive market with many similar products available
    Sources: Nielsen
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers a unique scent profile appealing to Indian women
    Sources: Kantar
Summary
REVLON Charlie White 3 5 Oz Edt Spray Women's Fresh Perfume 100 Ml New is well-positioned in the Indian market segment for Eau de Toilette.

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Rs.1,299.00 Rs.2,499.00

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Rs.1,299.00 Rs.2,499.00