Yamkay Kerala Matta Palada Rice Traditional Kerala Dessert I

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Create authentic Kerala dessert at home with Yamkay Kerala Matta Palada Rice, perfect for making rich and creamy Palada Payasam.
  • Enjoy the convenience of easy cooking with this 100% natural Palada Rice, free from preservatives for a healthier dessert option.
  • Indulge in the traditional flavors of Kerala cuisine with this rich and creamy rice, ideal for dessert lovers and home cooks alike.
  • Each 300 GM pack is perfect for those who appreciate authentic Indian desserts, bringing the taste of Kerala right to your kitchen.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Yamkay Kerala Matta Palada Rice offers a strong product fit but faces brand and competition challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.284.05 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Traditional Dessert Ingredient
Texture Rich & Creamy
Ingredients 100% Natural
Preservatives No Preservatives
Cooking Easy to Cook
Dish Palada Payasam
Quantity 300 GM
Target Audience Fans of Kerala Cuisine
Details
Yamkay Kerala Matta Palada Rice is a traditional ingredient used to make the popular Kerala dessert, Palada Payasam. Made from 100% natural ingredients with no preservatives, this Palada Rice is rich and creamy, perfect for creating an authentic and delicious dessert.

Key Features: - Made from Kerala Matta Palada Rice - Rich and creamy texture - 100% natural, no preservatives - Easy to cook - Authentic Palada Payasam taste

For whom: This Palada Rice is perfect for anyone who enjoys traditional Indian desserts, especially those who love Kerala cuisine. It is a great option for those looking to recreate authentic Palada Payasam at home.

Pros: - Natural ingredients - Rich and creamy texture - Easy to cook - Authentic taste Cons: - May not be readily available in all stores - Limited quantity per pack (300 GM)

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product meets the demand for natural and easy-to-cook dessert ingredients. FoodTech, MarketWatch
Brand Strength 20 10 Yamkay is a niche brand with limited recognition in a competitive market. BrandZ, Mint
Category Momentum 20 15 The ready-to-eat segment is growing rapidly in India due to convenience. Nielsen, Statista
Price Positioning 20 15 Pricing is competitive for premium quality, appealing to health-conscious consumers. EconomicTimes, BusinessStandard
Competition 10 2 Faces strong competition from established brands in the dessert ingredient space. IDC, Euromonitor
Use-case Advantage 5 4 Ideal for festive occasions, enhancing its appeal for traditional cooking. FoodNavigator, HinduBusinessLine
Final Market Score 100 66/100 (3.30/5) Yamkay Kerala Matta Palada Rice offers a strong product fit but faces brand and competition challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product meets the demand for natural and easy-to-cook dessert ingredients.
    Sources: FoodTech, MarketWatch
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Yamkay is a niche brand with limited recognition in a competitive market.
    Sources: BrandZ, Mint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The ready-to-eat segment is growing rapidly in India due to convenience.
    Sources: Nielsen, Statista
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive for premium quality, appealing to health-conscious consumers.
    Sources: EconomicTimes, BusinessStandard
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Faces strong competition from established brands in the dessert ingredient space.
    Sources: IDC, Euromonitor
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for festive occasions, enhancing its appeal for traditional cooking.
    Sources: FoodNavigator, HinduBusinessLine
Summary
Yamkay Kerala Matta Palada Rice offers a strong product fit but faces brand and competition challenges.

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Price Comparison

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Rs.284.05 Rs.399.00

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Yamkay Kerala Matta Palada Rice | Traditional Kerala Dessert Ingredient | Rich & Creamy Payasam | 100% Natural | No Preservatives | Easy to Cook | Authentic Palada Payasam (300 GM)

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.284.05 Rs.399.00