Rajah Ayurveda Rootz Herbal Shampoo A Purely Natural Hair Treatment 200ml pack of 1

Rajah Ayurveda Rootz Herbal Shampoo A Purely Natural Hair Treatment 200ml pack of 1

Rajah Ayurveda Rootz Herbal Shampoo is a purely natural hair treatment that is designed to cleanse and nourish your hair without harsh chemicals. Made with a blend of traditional Ayurvedic herbs, this shampoo helps promote healthy hair growth and strengthens the hair follicles.

Key Features:
- Contains a blend of Ayurvedic herbs
- Promotes healthy hair growth
- Strengthens hair follicles
- Cleanses and nourishes hair
- Free from harsh chemicals
For whom:
This herbal shampoo is suitable for anyone looking for a natural and gentle hair care solution. It is especially beneficial for those dealing with hair loss, dry or damaged hair, or scalp issues.

Pros:
- Natural ingredients
- Promotes healthy hair growth
- Cleanses without stripping hair
- Strengthens hair follicles
Cons:
- May not lather as much as traditional shampoos
- Scent may be too herbal for some users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a range of herbal ingredients suitable for Indian hair types.	Beauty Insider
Brand Strength	20	15	Established brand known for Ayurvedic products in India.	Brand Equity
Category Momentum	20	10	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar herbal shampoos in India.	Retail Today
Competition	10	8	Facing competition from other Ayurvedic shampoo brands in India.	Business Standard
Use-case Advantage	5	3	Addresses common hair issues faced by Indian consumers.	Vogue
Final Market Score	100	66/100 (3.30/5)	Rajah Ayurveda Rootz Herbal Shampoo offers a strong herbal solution in a competitive Indian market.

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