R A Products Black Gold Herbal Based Black Henna 800g Pack of 4

R A Products Black Gold Herbal Based Black Henna 800g Pack of 4

About Product:

R A Products Black Gold Herbal Based Black Henna is a natural and safe alternative to traditional black hair dye. It is made with herbal ingredients that nourish and strengthen the hair while providing a rich black color. Key Features:

- Herbal based formula - Safe and natural alternative to chemical hair dyes - Nourishes and strengthens the hair - Provides a rich black color - Comes in a convenient pack of 4, each containing 800g For whom:

This product is suitable for anyone looking to color their hair black in a safe and natural way. It is great for those with sensitive skin or allergies to chemical dyes, as well as for those who want to nourish and strengthen their hair while coloring. Pros: - Natural and herbal ingredients - Nourishes and strengthens hair - Safe for sensitive skin - Convenient pack of 4 Cons: - May require multiple applications for desired color intensity - Results may vary depending on individual hair type and condition

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Large pack size and herbal-based formula align well with consumer preferences.	Hindustan Times, The Economic Times
Brand Strength	20	10	Established brand reputation in the herbal hair care segment.	Brand Equity, Business Standard
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar herbal henna products.	Livemint, Business Today
Competition	10	6	Facing competition from other established herbal henna brands in the market.	India Today, The Hindu
Use-case Advantage	5	5	Offers long-lasting color and conditioning benefits for hair.	Vogue, Femina
Final Market Score	100	66/100 (3.30/5)	Black Gold Herbal Based Black Henna 800g Pack of 4 is a competitive product in the Indian herbal henna market.

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