Qod Professional Max Prime After Treatment Shampoo 300Ml Sulphate Free Sodium Chloride Free

Qod Professional Max Prime After Treatment Shampoo 300Ml Sulphate Free Sodium Chloride Free

This shampoo is specifically designed for professional use after hair treatments such as coloring, straightening, or perming. It is sulphate-free and sodium chloride-free, making it gentle and safe for treated hair.

Key features of this shampoo include its ability to gently cleanse the hair without stripping away color or treatment chemicals. It also helps to hydrate and nourish the hair, leaving it soft and shiny.

This shampoo is ideal for professional salons and stylists who want to provide their clients with a high-quality product that will help maintain the longevity of their hair treatments. It is also suitable for individuals who have undergone chemical treatments and want to maintain the health and vibrancy of their hair at home.

Pros of this shampoo include its gentle formula that is safe for treated hair, as well as its ability to hydrate and nourish the hair. It also helps to maintain the integrity of hair treatments, ensuring long-lasting results.

Cons of this shampoo may include its higher price point compared to regular drugstore shampoos, as well as its availability primarily in professional salons or online. Additionally, some individuals may prefer a shampoo with a different scent or formula.

Overall, the Qod Professional Max Prime After Treatment Shampoo is a great option for those looking to maintain the health and longevity of their hair treatments, whether in a professional setting or at home.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Sulphate and sodium chloride-free formula aligns with current consumer preference for natural ingredients.	Nielsen
Brand Strength	20	18	Established brand with a loyal customer base in the haircare segment.	Euromonitor
Category Momentum	20	15	Growing demand for premium sulphate-free shampoos in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to other premium sulphate-free shampoos in the market.	Kantar
Competition	10	8	Facing moderate competition from other established sulphate-free shampoo brands in India.	IRI
Use-case Advantage	5	5	Specifically formulated for post-treatment care, catering to a niche market need.	GfK
Final Market Score	100	76/100 (3.80/5)	Strong brand with a well-fitted product in a growing segment, priced competitively.

Factor	Rating (out of 5)	Notes
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