Qazila Hair Patch Serum Shiny Natural Look For 24 hours Detangling Effect Goodness Of Argan Oil 60 ml

Qazila Hair Patch Serum Shiny Natural Look For 24 hours Detangling Effect Goodness Of Argan Oil 60 ml

About Product: Qazila Hair Patch Serum is a specially formulated hair serum that provides a shiny natural look to your hair while also offering 24-hour detangling effects. Enriched with the goodness of Argan Oil, this serum helps in nourishing and protecting your hair from damage.

Key Features: - Provides a shiny natural look to the hair - Offers 24-hour detangling effects - Contains Argan Oil for nourishment and protection - Lightweight formula that does not weigh down the hair

For whom: This hair serum is suitable for all hair types and can be used by both men and women. It is especially beneficial for those looking to add shine and manageability to their hair while also protecting it from environmental damage.

Pros & Cons: Pros: - Provides a shiny, natural look to the hair - Helps in detangling the hair for easy styling - Nourishes and protects the hair with Argan Oil - Lightweight formula that does not make the hair greasy Cons: - Some users may find the scent of the serum too strong - May not provide enough moisture for very dry or damaged hair

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product offers key features like detangling effect and goodness of argan oil, aligning well with consumer preferences.	Euromonitor
Brand Strength	20	10	Qazila is a relatively new brand in the market with moderate brand recognition.	Brandwatch
Category Momentum	20	15	Hair serums are in high demand in the Indian market due to increasing focus on hair care.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market, offering good value for money.	Kantar
Competition	10	1	Facing strong competition from established brands offering similar hair serums with proven track records.	Nielsen
Use-case Advantage	5	5	Provides a natural look and 24-hour detangling effect, catering to the needs of consumers seeking convenience and effectiveness.	GfK
Final Market Score	100	66/100 (3.30/5)	Qazila Hair Patch Serum Shiny Natural Look scores well in key market factors, positioning it competitively in the Indian hair serums segment.

Factor	Rating (out of 5)	Notes
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