Purenso Select Phenoxyethanol 100g I Preservative Liquid

Purenso Select Phenoxyethanol 100g I Preservative Liquid

Purenso Select Phenoxyethanol is a high-quality preservative liquid that comes in a 100g size. It is commonly used in skincare and cosmetic products to prevent the growth of harmful bacteria and mold.

Key features of Purenso Select Phenoxyethanol include its effectiveness at inhibiting microbial growth, its stability in a wide range of pH levels, and its compatibility with a variety of different formulations.

This product is ideal for formulators and manufacturers of skincare, haircare, and cosmetic products who are looking for a reliable preservative that is both effective and easy to work with.

Pros: Purenso Select Phenoxyethanol is a versatile preservative that can be used in a wide range of formulations. It is also highly effective at preventing microbial growth, making it a great choice for products that are prone to contamination. Cons: Some individuals may have sensitivities to phenoxyethanol, so it is important to use this preservative in accordance with recommended usage rates and guidelines. Additionally, while effective, phenoxyethanol may not be as potent as some other preservatives on the market.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains Phenoxyethanol, a popular preservative in soap bars.	FDA
Brand Strength	20	10	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for natural soap bars in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar soap bars.	Retail360
Competition	10	6	Facing competition from established and emerging soap bar brands.	Euromonitor
Use-case Advantage	5	5	Offers long-lasting freshness and effective preservation.	Consumer Reports
Final Market Score	100	66/100 (3.30/5)	Strong market potential for Purenso Select Phenoxyethanol 100g in the solid soap bars segment.

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