Pure Tree Basmati Rice 850g 850 g

0 reviews
Smart Rank ⓘ 54/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Certified organic basmati white rice for a healthy choice
  • Long grain biryani rice perfect for traditional Indian dishes
  • Raw unpolished daily basmati gluten-free rice for dietary needs
  • 850g pack offers convenience and freshness for your meals

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong organic basmati rice option with good market fit

Reviews across marketplaces

PlatformRatingReviews
amazon 5★ 12
Total / Avg 5.00★ 12
Consensus: 5.00★ from 12 total reviews
Rs.315.00 Rs.499.00
Best price from Amazon.in Amazon.in
Details
Pure Tree Certified Organic Basmati White Rice is a premium quality rice that is both organic and gluten-free. The 850g pack contains long grain basmati rice ideal for making delicious biryani or as a daily staple in your meals.

Key Features: - Certified organic and gluten-free - Long grain basmati rice - Ideal for making biryani - Raw and unpolished for maximum nutrients

This rice is suitable for anyone looking for a healthier alternative to regular white rice. Those following a gluten-free diet will also appreciate this organic option.

Pros: - Organic and gluten-free - Long grain rice for versatile cooking options - Raw and unpolished for maximum nutrients Cons: - Higher price compared to non-organic rice options

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Matches consumer preference for long grain and gluten-free rice India Today, NDTV
Brand Strength 20 10 Established brand with good reputation for quality The Hindu, Economic Times
Category Momentum 20 15 Growing demand for organic rice in Indian market Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar organic basmati rice brands Livemint, Financial Express
Competition 10 6 Facing competition from other established organic basmati rice brands Food Navigator, Grocery Retail
Use-case Advantage 5 5 Ideal for biryani preparation due to long grain nature Food & Beverage News
Final Market Score 100 66/100 (3.30/5) Strong organic basmati rice option with good market fit
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Matches consumer preference for long grain and gluten-free rice
    Sources: India Today, NDTV
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with good reputation for quality
    Sources: The Hindu, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for organic rice in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar organic basmati rice brands
    Sources: Livemint, Financial Express
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established organic basmati rice brands
    Sources: Food Navigator, Grocery Retail
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Ideal for biryani preparation due to long grain nature
    Sources: Food & Beverage News
Summary
Strong organic basmati rice option with good market fit

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.315.00 Rs.499.00

GO TO STORE GO TO STORE

Pure Tree Certified Organic Basmati White Rice | 850 g | Long Grain Biryani Rice | Raw Unpolished Daily Basmati Gluten Free Rice

Estimated Delivery: 2-3 days
In Stock COD

Reviews (0)

Write a review

Bad Good
Note: HTML is not translated!
0/1000 characters
Best price
Rs.315.00 Rs.499.00