Pure & Sure Red Rice 1Kg

0 reviews
Smart Rank ⓘ 61/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • 100% organic red rice for a healthy lifestyle
  • Handpounded to retain maximum nutrients
  • Rich in iron, vitamins, and antioxidants
  • Gluten-free with no additives for purity

Market-Based Score (India)

66/100 (3.30/5)
Decent
Organic Red Rice with strong health benefits positioned well in the Indian market

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 98
Total / Avg 4.00★ 98
Consensus: 4.00★ from 98 total reviews
Rs.180.00 Rs.189.00
Best price from Amazon.in Amazon.in
Details


About Product: Pure & Sure Organic Red Rice is a premium quality red rice that has been organically grown and handpounded. It is a rich source of iron, vitamins, and antioxidants, making it a nutritious choice for your daily meals.

Key Features: This red rice is certified organic, gluten-free, and contains no additives or preservatives. It is packed with essential nutrients that are beneficial for overall health and well-being.

For whom: This product is ideal for health-conscious individuals who are looking for a natural and nutrient-rich alternative to white rice. It is perfect for those following a gluten-free diet or looking to incorporate more organic foods into their daily meals.

Pros: Some of the key benefits of Pure & Sure Organic Red Rice include its high nutritional content, rich flavor, and versatility in cooking. It can be used in a variety of dishes, from stir-fries to pilafs, and it adds a beautiful vibrant color to your plate.

Cons: One potential downside of this product is that it may take slightly longer to cook compared to white rice. However, the nutritional benefits and delicious taste make it worth the extra time.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich in iron, vitamins, and antioxidants, meeting consumer health needs NDTV Food, Times of India
Brand Strength 20 10 Established brand in the organic food segment The Hindu, Economic Times
Category Momentum 20 15 Growing demand for organic rice in Indian market Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar organic rice products Livemint, Financial Express
Competition 10 6 Facing moderate competition from other organic rice brands India Today, Outlook
Use-case Advantage 5 5 Gluten-free option catering to health-conscious consumers Food Navigator, Food Business News
Final Market Score 100 66/100 (3.30/5) Organic Red Rice with strong health benefits positioned well in the Indian market
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich in iron, vitamins, and antioxidants, meeting consumer health needs
    Sources: NDTV Food, Times of India
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand in the organic food segment
    Sources: The Hindu, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for organic rice in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar organic rice products
    Sources: Livemint, Financial Express
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other organic rice brands
    Sources: India Today, Outlook
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Gluten-free option catering to health-conscious consumers
    Sources: Food Navigator, Food Business News
Summary
Organic Red Rice with strong health benefits positioned well in the Indian market

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.180.00 Rs.189.00

GO TO STORE GO TO STORE

Pure & Sure Organic Red Rice 1Kg | 100% Naturally Handpounded Laal Chawal | Rich Source of Iron, Vitamins & Antioxidants | Certified Organic | Gluten Free | No Additives

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.180.00 Rs.189.00