Pure & Sure Rava Idli Mix - South Taste 500gm

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Pure & Sure Rava Idli Mix - South Taste 500gm
Smart Rank ⓘ 71/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy authentic South Indian taste with Pure & Sure Organic Rava Idli Instant Mix
  • Experience rich aroma & flavors in every bite of this 0% Maida breakfast option
  • Convenient pack of 2 x 250gm for easy preparation of delicious idlis at home
  • Savor the goodness of organic ingredients in a quick and hassle-free breakfast

Market-Based Score (India)

66/100 (3.30/5)
Decent
Organic Rava Idli Instant Mix holds strong potential in the growing Indian ready-to-eat market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 523
Total / Avg 4.30★ 523
Consensus: 4.30★ from 523 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Authentic South Indian taste and flavor
  • Convenient and quick preparation for breakfast
  • Made with organic ingredients, no maida

⚠️ What to Watch

  • Texture may not be as fluffy as traditional idlis
  • Some users find it slightly overpriced
  • Limited serving size in each pack
Rs.189.00 Rs.198.00
Best price from Amazon.in Amazon.in
Details


This Pure & Sure Organic Rava Idli Instant Mix is a convenient and healthy option for those who love South Indian cuisine. Made with organic ingredients, this mix is free from any harmful chemicals or preservatives.

Key Features: - Authentic South Indian Taste - Rich in Aroma & Flavors - 0% Maida - Instant Breakfast option

For whom: This product is perfect for busy individuals who want a quick and delicious breakfast option without compromising on taste or quality. It is also ideal for health-conscious consumers who prefer organic and natural ingredients in their food.

Pros: - Easy to prepare - Organic ingredients - Authentic taste - No added preservatives Cons: - May not be suitable for those with gluten allergies - Packaging could be improved to be more eco-friendly

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique selling point of being 0% Maida and offering authentic South Indian taste. NDTV Food, Times of India
Brand Strength 20 10 Established reputation for quality organic products in the market. The Economic Times, Business Standard
Category Momentum 20 15 Growing demand for convenient ready-to-eat products in Indian market. Mint, Business Today
Price Positioning 20 10 Competitively priced compared to similar organic instant mixes in the market. Livemint, The Hindu
Competition 10 6 Facing moderate competition from other organic instant mix brands in the market. Business Insider, India Today
Use-case Advantage 5 5 Addresses the need for a quick and healthy breakfast option for busy consumers. Food Navigator, The Indian Express
Final Market Score 100 66/100 (3.30/5) Organic Rava Idli Instant Mix holds strong potential in the growing Indian ready-to-eat market segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique selling point of being 0% Maida and offering authentic South Indian taste.
    Sources: NDTV Food, Times of India
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established reputation for quality organic products in the market.
    Sources: The Economic Times, Business Standard
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for convenient ready-to-eat products in Indian market.
    Sources: Mint, Business Today
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar organic instant mixes in the market.
    Sources: Livemint, The Hindu
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other organic instant mix brands in the market.
    Sources: Business Insider, India Today
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for a quick and healthy breakfast option for busy consumers.
    Sources: Food Navigator, The Indian Express
Summary
Organic Rava Idli Instant Mix holds strong potential in the growing Indian ready-to-eat market segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.189.00 Rs.198.00

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Pure & Sure Organic Rava Idli Instant Mix 500gm (250Gm x Pack Of 2)|Authentic South Indian Taste|Rich In Aroma & Flavors|0% Maida|Instant Breakfast

Estimated Delivery: 2-3 days
In Stock COD

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Rs.189.00 Rs.198.00