PUER Liquid Detergent Intense Clean French Lavender 500ml for Front Top Load Washing Machine Plant Based Eco Friendly Tough Stain Removal Color Safe Bleach Free

PUER Liquid Detergent Intense Clean French Lavender is a powerful laundry detergent designed for both front and top load washing machines. Made with plant-based ingredients, this eco-friendly detergent is tough on stains but gentle on your clothes.

Key Features: - Intense Clean formula for deep cleaning - French Lavender scent for a fresh laundry experience - Color safe and bleach free to protect your clothes - Plant-based ingredients for a more sustainable choice - Suitable for both front and top load washing machines

For whom: This detergent is ideal for anyone looking for a powerful yet eco-friendly laundry solution. Whether you have tough stains to remove or simply want a fresh and clean laundry experience, PUER Liquid Detergent Intense Clean French Lavender is a great choice.

Pros: - Powerful stain removal capabilities - Pleasant French Lavender scent - Eco-friendly and plant-based ingredients - Safe for use with all types of washing machines

Cons: - May not be suitable for those with sensitivities to fragrance

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers plant-based formula, tough stain removal, and color-safe properties aligning with market trends.	Hindu Business Line, Financial Express
Brand Strength	20	10	Established brand reputation in the detergent market.	Economic Times, Livemint
Category Momentum	20	15	Growing demand for eco-friendly cleaning products in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar eco-friendly detergents in the market.	Business Today, CNBC TV18
Competition	10	6	Facing competition from established and emerging eco-friendly detergent brands in the market.	The Economic Times, Business Insider
Use-case Advantage	5	5	Suitable for both front load and top load washing machines, catering to a wide range of consumers.	The Times of India, India Today
Final Market Score	100	66/100 (3.30/5)	Eco-friendly liquid detergent with strong stain removal capabilities positioned well in the Indian market.

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