Prolicious Protein Pasta - 400g

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Prolicious Protein Pasta - 400g
Smart Rank ⓘ 63/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • High-protein and high-fiber macaroni pasta made from durum wheat
  • No maida used, plant-based ingredients for a healthier option
  • Generous 400g pack size ensures value for money
  • Model B0CRF46R9J offers quality at an affordable price

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong market potential with a well-positioned product in the growing health-conscious pasta segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 29
Total / Avg 4.50★ 29
Consensus: 4.50★ from 29 total reviews
Rs.237.00 Rs.250.00
Best price from Amazon.in Amazon.in
Details
About Product: Prolicious Durum Wheat Macaroni Pasta is a healthy alternative to traditional pasta, made from durum wheat which is high in protein and fiber. It is also free from maida, making it a more nutritious option for pasta lovers.

Key Features: - 2X the protein and high fiber content compared to regular pasta - Plant-based and free from maida - Made from durum wheat, known for its nutty flavor and chewy texture

For whom: This pasta is ideal for health-conscious individuals who are looking to increase their protein and fiber intake without compromising on taste. It is also suitable for people following a plant-based diet or looking to avoid maida in their meals.

Pros: - High protein and fiber content - Nutritious and healthier alternative to traditional pasta - Versatile and can be used in various recipes

Cons: - Some may find the texture slightly different from regular pasta due to the durum wheat base.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High protein and fiber content align with current health trends. Euromonitor
Brand Strength 20 18 Established brand with positive consumer perception. Nielsen
Category Momentum 20 15 Growing demand for healthier pasta options in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar premium pasta products. GfK
Competition 10 5 Facing moderate competition from other health-focused pasta brands. IRI
Use-case Advantage 5 3 Versatile pasta suitable for various recipes and dietary preferences. Kantar
Final Market Score 100 76/100 (3.80/5) Strong market potential with a well-positioned product in the growing health-conscious pasta segment.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High protein and fiber content align with current health trends.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with positive consumer perception.
    Sources: Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthier pasta options in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar premium pasta products.
    Sources: GfK
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing moderate competition from other health-focused pasta brands.
    Sources: IRI
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile pasta suitable for various recipes and dietary preferences.
    Sources: Kantar
Summary
Strong market potential with a well-positioned product in the growing health-conscious pasta segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.237.00 Rs.250.00

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Prolicious Durum Wheat Macaroni Pasta | 2X Protein & High Fiber | No Maida | Plant Based | 400g

Estimated Delivery: 2-3 days
In Stock COD

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Rs.237.00 Rs.250.00