Probio Quinoa Smooth Shampoo 1000ml and Probio Quinoa Smooth Mask 500 g Colour Safe Paraben Free with Hydrolyzed Quinoa Protein

Probio Quinoa Smooth Shampoo 1000ml and Probio Quinoa Smooth Mask 500 g Colour Safe Paraben Free with Hydrolyzed Quinoa Protein

Probio Quinoa Smooth Shampoo and Mask are a hair care duo designed to nourish, strengthen, and smooth the hair. The shampoo is a 1000ml bottle that gently cleanses the hair while the mask is a 500g treatment that provides deep conditioning and repair. Both products are formulated with hydrolyzed quinoa protein to improve hair elasticity and manageability.
Key features of Probio Quinoa Smooth Shampoo and Mask include being color-safe and free from parabens. The quinoa protein in the formula helps to protect color-treated hair while keeping it healthy and shiny. The mask is particularly beneficial for damaged or dry hair, as it provides intense hydration and repair.
This hair care duo is suitable for those looking to improve the overall health and appearance of their hair. It is ideal for individuals with color-treated, damaged, or dry hair who want to strengthen and smooth their locks. The quinoa protein in both products helps to fortify the hair shaft and prevent breakage.
Pros of Probio Quinoa Smooth Shampoo and Mask include their ability to nourish and repair the hair, leaving it soft, smooth, and manageable. The products are also safe for color-treated hair, making them suitable for individuals with colored hair. Additionally, the paraben-free formula ensures a gentle and non-irritating experience for the scalp.
Cons of Probio Quinoa Smooth Shampoo and Mask may include the larger bottle sizes, which may be cumbersome for those looking for travel-friendly options. Some users may also find the price point to be higher compared to other hair care products on the market.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Quinoa-based formula aligns with current trend towards organic haircare products.	Nielsen
Brand Strength	20	10	Established brand presence in the Indian haircare market.	Euromonitor
Category Momentum	20	15	Growing demand for natural ingredient shampoos in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium natural shampoos in India.	Kantar
Competition	10	6	Facing moderate competition from other premium natural shampoo brands in India.	IRI
Use-case Advantage	5	5	Specifically formulated for color-safe and nourishing hair treatment.	GfK
Final Market Score	100	66/100 (3.30/5)	Probio Quinoa Smooth Shampoo & Mask offer a competitive organic haircare option in the growing Indian market.

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