POND S Niacinamide Nourishing Body Lotion for Soft Glowing Skin 400 ml

0 reviews
Smart Rank ⓘ 56/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enriched with Niacinamide for soft, glowing skin
  • Deeply moisturizes, reduces dark spots and blemishes
  • Suitable for all skin types, addresses dullness
  • Niacinamide brightens skin, lightweight formula

Market-Based Score (India)

66/100 (3.30/5)
Decent
POND'S Niacinamide Body Lotion offers a competitive option in the Indian body lotion market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 28
Total / Avg 4.20★ 28
Consensus: 4.20★ from 28 total reviews
Rs.232.00 Rs.399.00
Best price from Amazon.in Amazon.in
Details

POND S Niacinamide Nourishing Body Lotion for Soft Glowing Skin 400 ml

POND'S Niacinamide Nourishing Body Lotion is a luxurious body lotion formulated to nourish and hydrate the skin, leaving it soft, smooth, and glowing.

Key Features: - Formulated with niacinamide to brighten and even out skin tone - Contains glycerin and shea butter to deeply moisturize and nourish the skin - Lightweight and non-greasy formula absorbs quickly - Suitable for all skin types

For whom: This body lotion is perfect for anyone looking to hydrate and pamper their skin, especially those with dry or dull skin in need of a boost of moisture and radiance.

Pros: - Niacinamide helps to improve skin texture and tone - Hydrating formula leaves skin feeling soft and smooth - Absorbs quickly without leaving a greasy residue - Suitable for daily use

Cons: - Some users may find the scent too strong - May not be suitable for those with extremely sensitive skin

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Niacinamide and 400ml size align with current market trends. Euromonitor
Brand Strength 20 15 POND'S is a well-established brand in India. Brandwatch
Category Momentum 20 10 Growing demand for body lotions in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 6 Facing moderate competition from other established brands. Kantar
Use-case Advantage 5 5 Addresses the need for soft and glowing skin, a key consumer desire. GFK
Final Market Score 100 66/100 (3.30/5) POND'S Niacinamide Body Lotion offers a competitive option in the Indian body lotion market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Niacinamide and 400ml size align with current market trends.
    Sources: Euromonitor
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: POND'S is a well-established brand in India.
    Sources: Brandwatch
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for body lotions in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established brands.
    Sources: Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for soft and glowing skin, a key consumer desire.
    Sources: GFK
Summary
POND'S Niacinamide Body Lotion offers a competitive option in the Indian body lotion market.

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Price Comparison

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Amazon.in More Detail

Rs.232.00 Rs.399.00

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Best price
Rs.232.00 Rs.399.00