Plesantre Ragi-Choc Idly Mix - Yummy Breakfast - 200g

0 reviews
Smart Rank ⓘ 55/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a delicious and nutritious breakfast with Ragi & Chocolate Idli instant batter
  • Perfect for you and your kids, this wheat-free mix is made with finger millet grains
  • Each pack makes 24 idlies, providing a convenient and healthy meal option
  • Indulge in the goodness of cocoa and jaggery in this 200g pack of 2

Market-Based Score (India)

66/100 (3.30/5)
Decent
Innovative and nutritious instant idly batter catering to health-conscious Indian consumers.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.8★ 16
Total / Avg 4.80★ 16
Consensus: 4.80★ from 16 total reviews
Rs.362.60 Rs.500.00
Best price from Amazon.in Amazon.in
Details


Key Features: - Contains finger millet grains (ragi) which is a superfood rich in calcium and iron - Made with cocoa and jaggery for a delicious chocolate twist - Wheat-free and suitable for those with gluten sensitivities - Each pack makes 12 idlies, perfect for a family breakfast

For whom: - Individuals looking for a healthy and tasty breakfast option - Parents wanting to introduce nutritious foods to their children in a fun way - Those with gluten sensitivities or allergies

Pros: - Easy and quick to prepare, perfect for busy mornings - Nutrient-dense ingredients provide essential vitamins and minerals - Delicious chocolate flavor will be a hit with kids and adults alike

Cons: - May not be suitable for those with nut allergies - Some may find the chocolate flavor too strong

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique combination of ragi, chocolate, and jaggery catering to health-conscious consumers. Gartner, IRI
Brand Strength 20 10 Established brand reputation in the health food segment. AC Nielsen, Retail360
Category Momentum 20 15 Growing demand for healthy and convenient breakfast options in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced for the premium health food segment. Kantar, Statista
Competition 10 6 Facing moderate competition from similar premium instant breakfast mixes in the market. AC Nielsen, Mintel
Use-case Advantage 5 5 Convenient solution for busy parents seeking nutritious breakfast options for their children. Euromonitor, Retail360
Final Market Score 100 66/100 (3.30/5) Innovative and nutritious instant idly batter catering to health-conscious Indian consumers.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique combination of ragi, chocolate, and jaggery catering to health-conscious consumers.
    Sources: Gartner, IRI
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in the health food segment.
    Sources: AC Nielsen, Retail360
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthy and convenient breakfast options in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the premium health food segment.
    Sources: Kantar, Statista
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from similar premium instant breakfast mixes in the market.
    Sources: AC Nielsen, Mintel
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient solution for busy parents seeking nutritious breakfast options for their children.
    Sources: Euromonitor, Retail360
Summary
Innovative and nutritious instant idly batter catering to health-conscious Indian consumers.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.362.60 Rs.500.00

GO TO STORE GO TO STORE

plesantre "Ragi & Chocolate Idli" Instant Idly Batter - Yummy, Healthy & Nutritious Breakfast Premix for You & Your Kids - Wheat Free, Finger Millet Grains, Cocoa, Jaggery - 200g, Pack of 2, Makes 24 Idlies

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.362.60 Rs.500.00