Pure & Sure Whole Wheat Atta - 1kg

0 reviews

Smart Rank ⓘ 71/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Organic whole wheat atta for healthy weight loss
No preservatives or trans fats for a natural choice
High protein content for a nutritious diet
1kg pack of organic whole wheat flour for quality

Market-Based Score (India)

66/100 (3.30/5)

Decent

Organic whole wheat atta with strong brand and feature fit

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	636
Total / Avg	4.20★	636

Consensus: 4.20★ from 636 total reviews

Rs.72.00 Rs.72.00

Best price from

Amazon.in

Key Features

Category	Organic Whole Wheat Flour
Weight	1kg
Price	72.0000
Preservatives	No
Trans Fats	No
Protein	High
Fiber	High
Certification	Organic

Details

Phalada Pure & Sure Organic Whole Wheat Atta is a high-quality organic whole wheat flour that is perfect for those looking for a healthy option for weight loss.

Key Features: - No preservatives - No trans fats - High protein content - Organic whole wheat flour

This product is ideal for health-conscious individuals who are looking to incorporate more whole grains into their diet.

Pros: - High in fiber and protein - No added preservatives or trans fats - Organic certification ensures quality Cons: - Some may find the taste of whole wheat flour to be different from refined flour - Slightly more expensive compared to non-organic options

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aligns with current trend of healthy, preservative-free foods	Livemint, NDTV
Brand Strength	20	18	Established brand known for quality organic products	The Hindu, Economic Times
Category Momentum	20	15	Growing demand for organic flour in Indian market	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar organic flours	Business Today, Financial Express
Competition	10	0	Intense competition in the organic flour segment	The Economic Times, Business Standard
Use-case Advantage	5	3	Ideal for weight loss diets due to high protein content	India Today
Final Market Score	100	66/100 (3.30/5)	Organic whole wheat atta with strong brand and feature fit

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Aligns with current trend of healthy, preservative-free foods

Sources: Livemint, NDTV
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Established brand known for quality organic products

Sources: The Hindu, Economic Times
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for organic flour in Indian market

Sources: Mint, Business Standard
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar organic flours

Sources: Business Today, Financial Express
Competition 0/10

Weight: 10

Contribution: 0

Rationale: Intense competition in the organic flour segment

Sources: The Economic Times, Business Standard
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Ideal for weight loss diets due to high protein content

Sources: India Today

Summary

Organic whole wheat atta with strong brand and feature fit

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Phalada Pure & Sure Pure & Sure Organic Whole Wheat Atta \| Healthy Food for Weight Loss \| No Preservatives, No Trans Fats, High Protein Food \| Organic Whole Wheat Flour, 1kg Estimated Delivery: 2-3 days In Stock	Rs.72.00 Rs.72.00 COD	GO TO STORE GO TO STORE
Phalada Pure & Sure Pure & Sure Organic Whole Wheat Atta \| Healthy Food for Weight Loss \| No Preservatives, No Trans Fats, High Protein Food \| Organic Whole Wheat Flour, 1kg Estimated Delivery: 2-3 days In Stock COD