Purepet Gravy Chunks Wet Dog Food Chicken and Vegetable Flavour, Pack of 15 (15 x 70g), 1050g, All Life Stages

Key Features: - Made with real chicken and vegetables - Contains essential vitamins and minerals - Delicious gravy chunks for added flavor - Suitable for dogs of all life stages

For whom: This Purepet gravy chunks wet dog food is perfect for pet owners looking to give their furry friends a tasty and nutritious meal. It is suitable for dogs of all life stages, making it a convenient option for multi-dog households.

Pros: - Made with high-quality ingredients - Easy to serve and portion out - Great for dogs who prefer wet food - Provides essential nutrients for overall health

Cons: - Some dogs may not enjoy the flavor - Packaging can be wasteful for single-dog households - May be more expensive than dry dog food options

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Balanced mix of chicken and vegetables suitable for all life stages.	DogFoodInsider
Brand Strength	20	15	Established brand with good reputation among dog owners.	PetGuru
Category Momentum	20	10	Growing demand for wet dog food in Indian market.	IDC
Price Positioning	20	10	Competitively priced compared to similar products in the market.	PetWorld
Competition	10	9	Facing strong competition from other established wet dog food brands.	PetFoodReview
Use-case Advantage	5	2	Convenient pack size for pet owners with multiple dogs.	PetCareToday
Final Market Score	100	66/100 (3.30/5)	Competitively priced wet dog food with a balanced mix suitable for all life stages.

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