Pedigree Puppy Dry Dog Food, Chicken & Milk, 3 kg, Contains 37 Essential Nutrients, 100% Complete & Balanced Food for Puppies

Pedigree Puppy Dry Dog Food is a specially formulated food for growing puppies. It contains a delicious chicken and milk flavor that puppies love.

Key Features: - Contains 37 essential nutrients to support healthy growth and development - 100% complete and balanced food for puppies - Formulated with high-quality ingredients for optimal nutrition

For whom: This product is ideal for puppies of all breeds and sizes who are in their growing stage and need a nutritious diet to support their development.

Pros: - Provides essential nutrients for healthy growth - Delicious flavor that puppies enjoy - Convenient dry form that is easy to store and serve

Cons: - Some puppies may have sensitivities to certain ingredients - The size of the kibble may be too large for very small breeds

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers essential nutrients crucial for puppy growth.	Hindu
Brand Strength	20	18	Pedigree is a trusted brand with strong market presence.	Mint
Category Momentum	20	15	Growing demand for dog essentials in Indian market.	IDC
Price Positioning	20	10	Competitively priced compared to similar products in the market.	ET
Competition	10	8	Facing competition from other established puppy food brands.	BusinessToday
Use-case Advantage	5	5	Tailored for puppies' nutritional needs for optimal growth.	TOI
Final Market Score	100	76/100 (3.80/5)	Pedigree Puppy Dry Dog Food holds a strong position in the growing Indian dog essentials market.

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