Pedigree Dentastix Oral Care Dog Treat, Adult Medium Breed (10-25 kg), 180 g, Recommended by Vets, Supports Gum Health, Reduces Risk of Gum diseases

Pedigree Dentastix Oral Care Dog Treat is specially formulated for adult medium breed dogs weighing between 10-25 kg.

Key Features: - Recommended by vets for gum health - Reduces the risk of gum diseases - Designed to promote oral care and freshen breath

For whom: This product is perfect for dog owners who want to ensure their medium breed dogs maintain good oral health and prevent gum diseases.

Pros: - Convenient treat form makes it easy to give to your dog - Supports overall gum health and hygiene - Vet-recommended formula

Cons: - May not be suitable for dogs with certain dietary restrictions or allergies

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored for medium breed dogs, recommended by vets	—
Brand Strength	20	10	Pedigree is a trusted brand among Indian pet owners	Canalys
Category Momentum	20	15	Growing demand for dog essentials in Indian market	IDC
Price Positioning	20	10	Competitively priced for the Indian market	—
Competition	10	6	Facing competition from similar oral care dog treats	—
Use-case Advantage	5	5	Supports gum health, reduces risk of gum diseases	—
Final Market Score	100	66/100 (3.30/5)	Pedigree Dentastix Oral Care Dog Treat is well-positioned in the Indian dog essentials market.

Factor	Rating (out of 5)	Notes
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