PUREPET Dog Treat Munchy Sticks, Chicken Flavour 400G Pack, All Life Stages

Purepet Dog Treat Munchy Sticks in Chicken Flavour is a delicious snack option for dogs of all ages. Each pack contains 400g of munchy sticks that are sure to keep your furry friend satisfied and happy.

Key Features: - Made with real chicken flavour for a tasty treat - Suitable for dogs of all life stages - Helps to keep your dog's teeth clean and healthy - Easy to digest and safe for daily consumption

For whom: This product is perfect for dog owners who want to reward their pets with a delicious and nutritious snack. It is suitable for dogs of all ages and sizes, making it a versatile treat option for every furry friend.

Pros: - Tasty chicken flavour that dogs love - Helps to keep teeth clean and promotes good oral health - Easy to digest and safe for daily consumption

Cons: - Some dogs may be sensitive to certain ingredients, so it's always best to monitor your pet's reactions when introducing a new treat.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Chicken flavor and suitable for all life stages meet market preferences.	Petfoodindustry, Packagedfacts
Brand Strength	20	15	Established brand with positive reputation among dog owners.	Brandwatch, Mintel
Category Momentum	20	10	Growing demand for dog essentials in Indian market.	GfK, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360, Petgazette
Competition	10	6	Facing moderate competition from other established dog treat brands.	Petproductnews, Petage
Use-case Advantage	5	5	Addresses specific dietary needs of dogs, enhancing overall health.	Petbusiness, Petfoodprocessing
Final Market Score	100	66/100 (3.30/5)	Well-positioned dog treat in a growing market with strong brand and feature fit.

Factor	Rating (out of 5)	Notes
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