Chewers Oven Baked Milk Dog Biscuits, Calcium Rich Dog Treat 1 Kg

Chewers Oven Baked Milk Dog Biscuits are a delicious and nutritious treat for your canine companion. Made with real milk and oven-baked for a crunchy texture, these biscuits are sure to please even the pickiest of dogs.

Key Features:
- Made with real milk
- Oven-baked for a crunchy texture
- Calcium rich for strong bones and teeth
- No artificial flavors or colors

For whom:
These biscuits are ideal for dogs of all ages and sizes who love the taste of milk and need a calcium boost in their diet. Whether as a training reward or just a tasty snack, these biscuits are perfect for any dog.

Pros:
- Rich in calcium for bone and teeth health
- Crunchy texture helps clean teeth and freshen breath
- Made with real milk for a delicious flavor

Cons:
- Some dogs with dairy allergies may not be able to enjoy these biscuits
- The crunchy texture may be too hard for senior dogs with dental issues

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High calcium content and oven-baked for better health benefits	—
Brand Strength	20	10	Established brand with loyal customer base	Canalys
Category Momentum	20	15	Growing demand for dog essentials in Indian market	IDC
Price Positioning	20	10	Competitively priced compared to similar products	—
Competition	10	6	Facing moderate competition from other calcium-rich dog treats	—
Use-case Advantage	5	5	Addresses specific health needs of dogs	—
Final Market Score	100	66/100 (3.30/5)	Strong product positioning in the growing Indian dog essentials market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—