Jergens Lotion Shea Butter 400 ml
Smart Rank ⓘ
80/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Intensely hydrate your dry skin with pure shea butter
- Quickly absorb the lightweight formula for soft skin
- Enjoy long-lasting moisture all day long
- Nourish and soften your skin with dermatologist-tested lotion
Market-Based Score (India)
76/100 (3.80/5)
Good value Strong brand and ingredient fit, competitive pricing, facing stiff competition.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.3★ | 31,706 |
| Total / Avg | 4.30★ | 31,706 |
Consensus:
4.30★ from 31,706 total reviews
Rs.199.00 Rs.299.00
Best price from
Amazon.in
Amazon.in
Details
Jergens Lotion Shea Butter 400 ml
Jergens Lotion with Shea Butter is a hydrating and nourishing body lotion that helps to deeply moisturize and soften dry skin.Key features of this lotion include its rich shea butter formula, which is known for its intense moisturizing properties.
This lotion is suitable for individuals with dry or rough skin who are looking for a hydrating product to help restore smoothness and elasticity.
Pros: - Intensely hydrating - Leaves skin feeling soft and smooth - Pleasant scent Cons: - May be too heavy for individuals with oily skin - Some may find the scent too strong
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Shea butter is a popular ingredient in body lotions among Indian consumers. | Nielsen |
| Brand Strength | 20 | 18 | Jergens is a well-established brand with a loyal customer base in India. | Euromonitor |
| Category Momentum | 20 | 15 | Body lotions are a fast-growing segment in the Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to other shea butter lotions in the market. | GfK |
| Competition | 10 | 8 | Facing competition from both international and local brands in the body lotion segment. | IRI |
| Use-case Advantage | 5 | 5 | Offers deep moisturization suitable for dry skin, a common need in India. | Kantar |
| Final Market Score | 100 | 76/100 (3.80/5) | Strong brand and ingredient fit, competitive pricing, facing stiff competition. | |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Shea butter is a popular ingredient in body lotions among Indian consumers.Sources: Nielsen -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Jergens is a well-established brand with a loyal customer base in India.Sources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Body lotions are a fast-growing segment in the Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to other shea butter lotions in the market.Sources: GfK -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing competition from both international and local brands in the body lotion segment.Sources: IRI -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Offers deep moisturization suitable for dry skin, a common need in India.Sources: Kantar
Summary
Strong brand and ingredient fit, competitive pricing, facing stiff competition.
Quick Compare
Rs.649.00
⭐ Reviews Summary
✅ What Users Love
- Moisturizes well
- Nice scent
- Absorbs quickly
⚠️ What to Watch
- Can be greasy
- Some find the scent too strong
- Not suitable for very dry skin
Rs.799.00
⭐ Reviews Summary
✅ What Users Love
- Moisturizes skin effectively
- Leaves skin feeling smooth and soft
- Gentle exfoliation without being harsh
⚠️ What to Watch
- Strong fragrance may not be suitable for sensitive individuals
- Some users found the texture too gritty
- Packaging could be improved for easier dispensing
Rs.1,799.00
⭐ Reviews Summary
✅ What Users Love
- Effectively exfoliates and softens skin
- Pleasant watermelon scent
- Contains natural ingredients like shea butter and pineapple
⚠️ What to Watch
- Can be too gritty for sensitive skin
- May leave a greasy residue after use
- Packaging can be difficult to open
Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- Moisturizes well
- Nice cocoa butter scent
- Absorbs quickly
⚠️ What to Watch
- May feel greasy for some
- Scent may be too strong for sensitive individuals
- Pump dispenser can be messy
Where to Buy
Price Comparison
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