AXE Africa 3 In 1 Body Face Hair Wash For Men Long Lasting Refreshing Mandarin Sandalwood Fragrance For Up To 12Hrs Natural Ingredients No Parabens Dermatologically Tested 250Ml

0 reviews

Smart Rank ⓘ 65/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Convenient 3-in-1 formula saves time and space in your bathroom
Long-lasting fragrance keeps you smelling great all day
Natural ingredients are gentle on your skin and hair
Dermatologically tested for safety and peace of mind

Market-Based Score (India)

66/100 (3.30/5)

Decent

AXE Africa 3-In-1 Body, Face, and Hair Wash is well-positioned in the Indian market with its strong brand, competitive pricing, and alignment with consumer preferences.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4★	234
Total / Avg	4.00★	234

Consensus: 4.00★ from 234 total reviews

Rs.2,075.00 Rs.2,304.00

Best price from

Amazon.in

Key Features

Category	Body, Face & Hair Wash
Fragrance	Mandarin & Sandalwood
Duration	Up to 12 Hours
Ingredients	Natural, No Parabens
Testing	Dermatologically Tested
Volume	250 Ml
Target Audience	Men
Usage	Everyday

Details

AXE Africa 3 In 1 Body Face Hair Wash For Men Long Lasting Refreshing Mandarin Sandalwood Fragrance For Up To 12Hrs Natural Ingredients No Parabens Dermatologically Tested 250Ml

- This AXE Africa 3 in 1 body, face, and hair wash is designed specifically for men who want a convenient all-in-one product for their grooming routine. It is made with natural ingredients and is free of parabens, making it safe for everyday use.

- The refreshing mandarin and sandalwood fragrance will leave you feeling energized and smelling great for up to 12 hours. It is dermatologically tested to ensure it is gentle on the skin while effectively cleansing and hydrating.

- The key features of this product include its versatility as a 3-in-1 product, the long-lasting fragrance, and the use of natural ingredients. It is suitable for men of all ages and skin types who want a convenient and effective grooming product.

- Pros: Long-lasting fragrance, natural ingredients, dermatologically tested. Cons: Some users may prefer separate products for body, face, and hair.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Natural ingredients, paraben-free, and dermatologically tested align well with current consumer preferences in India.	Euromonitor
Brand Strength	20	15	AXE is a well-established brand with strong recognition among Indian male consumers.	Brandwatch
Category Momentum	20	10	Growing demand for multi-functional body wash gels in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the Indian market.	Retail360
Competition	10	6	Facing moderate competition from both local and international brands offering similar 3-in-1 body wash products in India.	Nielsen
Use-case Advantage	5	5	Offers convenience and time-saving benefits for men looking for a single product for body, face, and hair care.	GfK
Final Market Score	100	66/100 (3.30/5)	AXE Africa 3-In-1 Body, Face, and Hair Wash is well-positioned in the Indian market with its strong brand, competitive pricing, and alignment with consumer preferences.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Natural ingredients, paraben-free, and dermatologically tested align well with current consumer preferences in India.

Sources: Euromonitor
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: AXE is a well-established brand with strong recognition among Indian male consumers.

Sources: Brandwatch
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for multi-functional body wash gels in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the Indian market.

Sources: Retail360
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from both local and international brands offering similar 3-in-1 body wash products in India.

Sources: Nielsen
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Offers convenience and time-saving benefits for men looking for a single product for body, face, and hair care.

Sources: GfK

Summary

AXE Africa 3-In-1 Body, Face, and Hair Wash is well-positioned in the Indian market with its strong brand, competitive pricing, and alignment with consumer preferences.

Quick Compare

AXE Africa 3-In-1 Wash - Long-Lasting Freshness - 250ml

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⭐ Reviews Summary

✅ What Users Love

Long-lasting refreshing fragrance
Natural ingredients
Up to 12 hours of freshness

⚠️ What to Watch

Some users found the scent too strong
May not lather well for some
Packaging could be improved for easier dispensing

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Some users found the scent too strong
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⚠️ What to Watch

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Where to Buy

Amazon India

₹299.00

2-4 days · ⭐ 4.3/5

Buy

Flipkart

₹299.00

3-5 days · ⭐ 4.2/5

Buy

Reliance Fresh

₹349.00

N/A · ⭐ 4.1/5

Big Bazaar

₹329.00

N/A · ⭐ 4/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	299.00	2-4 days	4.3/5	Buy Now
Flipkart	299.00	3-5 days	4.2/5	Buy Now
Reliance Fresh	349.00	N/A	4.1/5	-
Big Bazaar	329.00	N/A	4/5	-

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