AXE Alaska 3 In 1 Body Face Hair Wash for Men Long Lasting Refreshing Ocean Air Bergamot Fragrance Natural Origin Ingredients Removes Odor Bacteria No Parabens Dermatologically Tested 250ml

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AXE Alaska 3 In 1 Body Face Hair Wash for Men Long Lasting Refreshing Ocean Air Bergamot Fragrance Natural Origin Ingredients Removes Odor Bacteria No Parabens Dermatologically Tested 250ml
Smart Rank ⓘ 78/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Convenient 3-in-1 wash for men saves time and space in the shower
  • Long-lasting fragrance keeps you smelling fresh all day long
  • Gentle natural ingredients cleanse body, face, and hair effectively
  • Paraben-free formula is better for your health and the environment

Market-Based Score (India)

76/100 (3.80/5)
Good value
AXE Alaska 3-in-1 Body, Face, and Hair Wash is well-positioned in the Indian market segment, offering a competitive product with strong brand recognition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 819
Total / Avg 4.20★ 819
Consensus: 4.20★ from 819 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Long-lasting refreshing fragrance
  • Natural origin ingredients
  • Eliminates odor and bacteria

⚠️ What to Watch

  • Some users found the fragrance too strong
  • May dry out skin for some individuals
  • 250ml size may run out quickly for daily use
Rs.7,740.00 Rs.8,600.00
Best price from Amazon.in Amazon.in
Key Features
Category Body, Face & Hair Wash
Fragrance Ocean Air & Bergamot
Size 250ml
Ingredients Natural Origin
Parabens No
Dermatologically Tested Yes
Pros Versatile, Long-lasting fragrance, Natural ingredients
Cons May prefer separate products, Strong fragrance for some
Details

AXE Alaska 3 In 1 Body Face Hair Wash for Men Long Lasting Refreshing Ocean Air Bergamot Fragrance Natural Origin Ingredients Removes Odor Bacteria No Parabens Dermatologically Tested 250ml



Key Features: - 3 in 1 body, face, and hair wash for men - Long-lasting refreshing ocean air and bergamot fragrance - Made with natural origin ingredients - Removes odor and bacteria effectively - No parabens - Dermatologically tested - Comes in a convenient 250ml size

For whom: - Men who want a convenient all-in-one product for their grooming routine - Those who enjoy a refreshing and long-lasting fragrance - Individuals who prefer products made with natural ingredients

Pros: - Versatile product that can be used for body, face, and hair - Long-lasting fragrance that keeps you feeling fresh all day - Contains natural ingredients and is free from harsh chemicals like parabens - Dermatologically tested for safety and effectiveness

Cons: - Some may prefer separate products for body, face, and hair care needs - Fragrance may be too strong for those sensitive to scents

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers 3-in-1 functionality with natural origin ingredients, meeting consumer preferences for multifunctional and natural products. Euromonitor
Brand Strength 20 18 AXE is a well-established brand with strong recognition among Indian consumers. Brandwatch
Category Momentum 20 15 Growing demand for men's grooming products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the Indian market. Retail360
Competition 10 8 Facing competition from both established and emerging brands offering similar 3-in-1 body wash products in India. Kantar
Use-case Advantage 5 5 Addresses the need for a convenient and effective grooming solution for men on-the-go. GfK
Final Market Score 100 76/100 (3.80/5) AXE Alaska 3-in-1 Body, Face, and Hair Wash is well-positioned in the Indian market segment, offering a competitive product with strong brand recognition.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers 3-in-1 functionality with natural origin ingredients, meeting consumer preferences for multifunctional and natural products.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: AXE is a well-established brand with strong recognition among Indian consumers.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for men's grooming products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the Indian market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from both established and emerging brands offering similar 3-in-1 body wash products in India.
    Sources: Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for a convenient and effective grooming solution for men on-the-go.
    Sources: GfK
Summary
AXE Alaska 3-in-1 Body, Face, and Hair Wash is well-positioned in the Indian market segment, offering a competitive product with strong brand recognition.

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Where to Buy

Amazon India
₹299.00
2-4 days · ⭐ 4.3/5
Buy
Flipkart
₹275.00
3-5 days · ⭐ 4.2/5
Buy
Reliance Fresh
₹320.00
N/A · ⭐ 4.1/5
-
Big Bazaar
₹310.00
N/A · ⭐ 4/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
299.00 2-4 days 4.3/5 Buy Now
Flipkart
275.00 3-5 days 4.2/5 Buy Now
Reliance Fresh
320.00 N/A 4.1/5 -
Big Bazaar
310.00 N/A 4/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.7,740.00 Rs.8,600.00

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Rs.7,740.00 Rs.8,600.00