Yardley London Royal Red Roses Refreshing Deo For Women 150m

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience the luxurious scent of blooming red roses with Yardley London Royal Red Roses Refreshing Deo, perfect for daily wear.
  • Enjoy all-day freshness with a long-lasting formula that keeps you feeling refreshed and confident throughout the day.
  • Gentle on the skin, this alcohol-free deodorant ensures a comfortable application without irritation or dryness.
  • Conveniently packaged in a spray bottle, this deodorant allows for easy and quick application whenever you need a refresh.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Yardley London Royal Red Roses Deo offers a competitive option in the premium deodorant segment in India.
Rs.138.00 Rs.225.00
Best price from Amazon.in Amazon.in
Key Features
Category Deodorant
Fragrance Red Roses
Volume 150ml
Formula Alcohol-free
Application Spray
Pros Long-lasting fragrance
Cons Strong scent for some
Price 225.00
Details
Yardley London Royal Red Roses Refreshing Deo for women is a luxurious and long-lasting fragrance that captures the essence of blooming red roses. With its refreshing and floral scent, this deodorant is perfect for everyday use.

Key Features: - Enriched with the delicate fragrance of red roses - Long-lasting formula for all-day freshness - Alcohol-free and gentle on the skin - Convenient spray bottle for easy application

For Whom: This deodorant is perfect for women who appreciate the scent of red roses and want a refreshing and long-lasting fragrance to use throughout the day.

Pros: - Luxurious fragrance that lasts for hours - Alcohol-free formula is gentle on the skin - Convenient spray bottle for easy application

Cons: - Some may find the scent to be too strong for their liking - May not provide all-day protection for heavy sweaters

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The fragrance and size of the product align well with Indian consumer preferences for deodorants. TOI, Livemint
Brand Strength 20 15 Yardley London is a well-established brand with a loyal customer base in India. Business Standard, Hindu
Category Momentum 20 10 Growing demand for premium deodorants in Indian market. Mint, ET
Price Positioning 20 10 Competitively priced compared to similar premium deodorant brands in the Indian market. Economic Times, CNBC
Competition 10 6 Facing competition from other established premium deodorant brands in India. Business Standard, Hindu
Use-case Advantage 5 5 Long-lasting fragrance suitable for daily wear, appealing to Indian women consumers. Mint, ET
Final Market Score 100 66/100 (3.30/5) Yardley London Royal Red Roses Deo offers a competitive option in the premium deodorant segment in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The fragrance and size of the product align well with Indian consumer preferences for deodorants.
    Sources: TOI, Livemint
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Yardley London is a well-established brand with a loyal customer base in India.
    Sources: Business Standard, Hindu
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for premium deodorants in Indian market.
    Sources: Mint, ET
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium deodorant brands in the Indian market.
    Sources: Economic Times, CNBC
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established premium deodorant brands in India.
    Sources: Business Standard, Hindu
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Long-lasting fragrance suitable for daily wear, appealing to Indian women consumers.
    Sources: Mint, ET
Summary
Yardley London Royal Red Roses Deo offers a competitive option in the premium deodorant segment in India.

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Yardley London Royal Red Roses Refreshing Deo For Women 150ml

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Best price
Rs.138.00 Rs.225.00