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Axe Dark Temptation Long Lasting Deodorant Bodyspray for Men 215 ml

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Axe Dark Temptation Long Lasting Deodorant Bodyspray for Men 215 ml
Smart Rank ⓘ 70/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Long-lasting protection against body odor
  • Unique and tempting fragrance with notes of chocolate and amber
  • Convenient and easy-to-use spray bottle
  • Ideal for men who want to smell great and make a statement

Market-Based Score (India)

66/100 (3.30/5)
Decent
Axe Dark Temptation Deodorant is well-positioned in the Indian market with strong brand recall and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.8★ 6,011
Total / Avg 3.80★ 6,011
Consensus: 3.80★ from 6,011 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Long-lasting fragrance
  • Effective at controlling body odor
  • Convenient spray bottle

⚠️ What to Watch

  • Some may find the scent too strong
  • May cause irritation for sensitive skin
  • Price is relatively high compared to other deodorants
Rs.1,138.00 Rs.4,199.00
Best price from Amazon.in Amazon.in
Key Features
Category Deodorant
Volume 215 ml
Scent Chocolate, Amber, Red Peppercorn
Application Spray Bottle
Long-lasting Yes
Target Audience Men
Pros Distinct scent, long-lasting protection, easy application
Cons Strong scent for some, preference for traditional fragrance
Details

Axe Dark Temptation Long Lasting Deodorant Bodyspray for Men 215 ml



Key Features: - Contains a sensual blend of chocolate, amber, and red peppercorn scents - Provides long-lasting protection against body odor - Easy to use spray bottle for convenient application For whom: - Men who want to smell enticing and feel confident throughout the day - Those who appreciate a unique and alluring fragrance

Pros: - The chocolate scent is a distinct and appealing choice for men's deodorant - The long-lasting formula ensures protection during busy days - The spray bottle makes it easy to apply the product evenly Cons: - The scent may be too strong for some individuals - Some users may prefer a more traditional deodorant fragrance

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Features align well with Indian consumer preferences for long-lasting deodorants. Mint
Brand Strength 20 18 Axe is a well-known brand with high brand recall in India. Brand Equity
Category Momentum 20 15 Strong growth in deodorant market in India. Euromonitor
Price Positioning 20 10 Competitively priced compared to similar deodorants in the market. Business Standard
Competition 10 0 Intense competition from other popular deodorant brands in India. Livemint
Use-case Advantage 5 3 Offers unique fragrance that appeals to young Indian men. Hindustan Times
Final Market Score 100 66/100 (3.30/5) Axe Dark Temptation Deodorant is well-positioned in the Indian market with strong brand recall and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Features align well with Indian consumer preferences for long-lasting deodorants.
    Sources: Mint
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Axe is a well-known brand with high brand recall in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong growth in deodorant market in India.
    Sources: Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar deodorants in the market.
    Sources: Business Standard
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Intense competition from other popular deodorant brands in India.
    Sources: Livemint
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers unique fragrance that appeals to young Indian men.
    Sources: Hindustan Times
Summary
Axe Dark Temptation Deodorant is well-positioned in the Indian market with strong brand recall and competitive pricing.

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Where to Buy

Amazon India
₹199.00
2-3 days · ⭐ 4.5/5
Buy
Flipkart
₹199.00
2-4 days · ⭐ 4.3/5
Buy
Reliance Fresh
₹210.00
N/A · ⭐ 4/5
-
Big Bazaar
₹215.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
199.00 2-3 days 4.5/5 Buy Now
Flipkart
199.00 2-4 days 4.3/5 Buy Now
Reliance Fresh
210.00 N/A 4/5 -
Big Bazaar
215.00 N/A 4.2/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.1,138.00 Rs.4,199.00

 GO TO STORE GO TO STORE

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Estimated Delivery: 2-3 days
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Rs.1,138.00 Rs.4,199.00