Briogeo Curl Charisma Curl Charisma Curl Defining Conditioner 8 oz

0 reviews

Smart Rank ⓘ 46/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Hydrates and defines curls for all hair types, including color-treated hair
Enhances curl definition, reduces frizz, and promotes hair strength
Ideal for individuals with curly or wavy hair seeking natural curl enhancement
Contains natural ingredients, defines curls without weighing them down

Market-Based Score (India)

76/100 (3.80/5)

Good value

Briogeo Curl Charisma Curl Defining Conditioner is well-positioned in the Indian market for consumers seeking premium curl care.

Rs.4,357.00 Rs.9,546.00

Best price from

Amazon.in

Key Features

Category	Hair Care
Product Name	Briogeo Curl Charisma Curl Defining Conditioner
Size	8 oz
Key Ingredients	Rice amino acids, Shea butter, Tomato fruit ferment extract
Free From	Sulfates, Parabens, Silicones, Phthalates, Artificial dyes
Hair Type	All hair types, including color-treated
Benefits	Hydrates, Defines curls, Reduces frizz, Promotes hair strength
Pros	Natural ingredients, Defines curls without weighing down, Pleasant scent
Cons	Higher price point, Requires generous amount for longer/thicker hair

Details

Briogeo Curl Charisma Curl Charisma Curl Defining Conditioner 8 oz

The Briogeo Curl Charisma Curl Defining Conditioner is specifically formulated to hydrate and define curls. It is free of sulfates, parabens, silicones, phthalates, and artificial dyes, making it suitable for all hair types, including color-treated hair.

Key features of this conditioner include its blend of rice amino acids, shea butter, and tomato fruit ferment extract, which work together to enhance curl definition, reduce frizz, and promote hair strength.

This product is ideal for individuals with curly or wavy hair who are looking to enhance their natural curl pattern and improve overall hair health and manageability.

Pros of the Briogeo Curl Charisma Curl Defining Conditioner include its natural ingredients, ability to define curls without weighing them down, and its pleasant scent. Cons may include the higher price point compared to other drugstore conditioners and the need to use a generous amount for longer or thicker hair.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Curl defining properties cater well to the needs of Indian consumers with curly hair	Nielsen
Brand Strength	20	18	Briogeo is a well-known brand in the premium hair care segment in India	Euromonitor
Category Momentum	20	15	Conditioners in high demand due to increased focus on hair care in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium curl defining conditioners in the market	Kantar
Competition	10	8	Facing competition from both international and local brands offering similar curl defining conditioners	IRI
Use-case Advantage	5	5	Addresses the specific needs of consumers with curly hair, a growing segment in India	GfK
Final Market Score	100	76/100 (3.80/5)	Briogeo Curl Charisma Curl Defining Conditioner is well-positioned in the Indian market for consumers seeking premium curl care.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Curl defining properties cater well to the needs of Indian consumers with curly hair

Sources: Nielsen
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Briogeo is a well-known brand in the premium hair care segment in India

Sources: Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Conditioners in high demand due to increased focus on hair care in Indian market

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar premium curl defining conditioners in the market

Sources: Kantar
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing competition from both international and local brands offering similar curl defining conditioners

Sources: IRI
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Addresses the specific needs of consumers with curly hair, a growing segment in India

Sources: GfK

Summary

Briogeo Curl Charisma Curl Defining Conditioner is well-positioned in the Indian market for consumers seeking premium curl care.

Quick Compare

Briogeo Curl Charisma Conditioner - 8 oz

Rs.9,546.00

⭐ Reviews Summary

✅ What Users Love

Defines curls well
Moisturizes hair effectively
Nice scent

⚠️ What to Watch

Expensive compared to other options
May not work for all hair types
Some users experienced build-up

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⭐ Reviews Summary

✅ What Users Love

Vibrant and rich color payoff
Easy to apply with good consistency
Long-lasting stain on skin

⚠️ What to Watch

May cause allergic reactions in some users
Color may fade faster than expected
Packaging can be difficult to open

ECOSENSE Black Root Touch - Instant 4gm

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⭐ Reviews Summary

✅ What Users Love

Easy-to-use application
Temporary solution for grey hair
Mess-free application

⚠️ What to Watch

Limited color options
May not cover all shades of grey effectively
Not long-lasting

GOT 2B Glued Spiking Lotion 6oz

Rs.3,000.00

⭐ Reviews Summary

✅ What Users Love

Strong hold for styling
Long-lasting effects
Easy to apply and wash out

⚠️ What to Watch

Can leave residue if not washed properly
May cause stiffness in hair
Strong scent that some may find overpowering

Where to Buy

Nykaa

₹2200.00

3-5 days · ⭐ 4.2/5

Buy

Amazon India

₹1999.00

2-4 days · ⭐ 4.0/5

Buy

Sephora India

₹2200.00

N/A · ⭐ 4.3/5

Shoppers Stop

₹1999.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	2200.00	3-5 days	4.2/5	Buy Now
Amazon India	1999.00	2-4 days	4.0/5	Buy Now
Sephora India	2200.00	N/A	4.3/5	-
Shoppers Stop	1999.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Briogeo Curl Charisma Curl Charisma Curl Defining Conditioner 8 oz In Stock	Rs.4,357.00 Rs.9,546.00 COD	GO TO STORE GO TO STORE
Briogeo Curl Charisma Curl Charisma Curl Defining Conditioner 8 oz In Stock COD