Yu Noodles - Quick Cook - 180g

0 reviews
Smart Rank ⓘ 60/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a healthier meal with whole wheat noodles, offering a nutritious alternative to traditional refined flour options.
  • Savor the authentic flavor of chowmein sauce included, making your meal both delicious and satisfying.
  • Prepare a wholesome dish in just 5 minutes—simply boil and enjoy a quick, convenient meal anytime.
  • Rest assured with zero maida and no preservatives, ensuring you eat only 100% natural ingredients for a guilt-free experience.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Yu's whole wheat noodles offer a healthy, convenient option but face strong competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 80
Total / Avg 4.10★ 80
Consensus: 4.10★ from 80 total reviews
Rs.49.00 Rs.69.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Description Whole Wheat Noodles with Chowmein Sauce
Weight 180g
Preparation Just Boil - Ready in 5 mins
Ingredients 100% Natural Ingredients
Preservatives No Preservatives
Maida Zero Maida
Target Audience Health-conscious individuals
Details
me Key Features:

- Made with whole wheat noodles which are healthier than traditional refined flour noodles
- Comes with chowmein sauce for a delicious and authentic flavor
- Zero maida and no preservatives used in the making of this product
- 100% natural ingredients ensure a wholesome meal option
- Easy preparation - just boil and ready in 5 minutes
- Each pack contains 180g of noodles, perfect for a single serving
For whom:

- Health-conscious individuals looking for a healthier alternative to traditional noodles
- People who prefer natural and preservative-free food options
- Busy individuals looking for a quick and convenient meal option
Pros:

- Healthier alternative with whole wheat noodles
- Authentic flavor with chowmein sauce included
- Quick and easy preparation
- No preservatives used
Cons:

- Limited to those who enjoy the taste of chowmein sauce

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's natural ingredients and quick preparation align well with consumer preferences. FMCGNews, BusinessToday
Brand Strength 20 10 Yu is a relatively new brand, lacking strong recognition compared to established competitors. IDC, Euromonitor
Category Momentum 20 15 The demand for healthier noodle options is rising in India, boosting category growth. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive but may be perceived as premium for some budget-conscious consumers. Statista, MarketResearch
Competition 10 2 The market is crowded with established brands, making differentiation challenging for Yu. Mintel, Nielsen
Use-case Advantage 5 4 Convenience of quick cooking appeals to busy urban consumers, enhancing use-case relevance. HBR, Forbes
Final Market Score 100 66/100 (3.30/5) Yu's whole wheat noodles offer a healthy, convenient option but face strong competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's natural ingredients and quick preparation align well with consumer preferences.
    Sources: FMCGNews, BusinessToday
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Yu is a relatively new brand, lacking strong recognition compared to established competitors.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthier noodle options is rising in India, boosting category growth.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive but may be perceived as premium for some budget-conscious consumers.
    Sources: Statista, MarketResearch
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: The market is crowded with established brands, making differentiation challenging for Yu.
    Sources: Mintel, Nielsen
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Convenience of quick cooking appeals to busy urban consumers, enhancing use-case relevance.
    Sources: HBR, Forbes
Summary
Yu's whole wheat noodles offer a healthy, convenient option but face strong competition.

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Price Comparison

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Amazon.in More Detail

Rs.49.00 Rs.69.00

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Whole Wheat Noodles - with Chowmein Sauce - Zero Maida - No Preservatives & 100% Natural Ingredients - Just Boil - Ready in 5 mins - 180g - Yu

Estimated Delivery: 2-3 days
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Best price
Rs.49.00 Rs.69.00