Parle Elaichi Rusk - 1 kg

0 reviews
Smart Rank ⓘ 85/100
Based on Market Score (86/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Delicious snack with real elaichi for a unique taste
  • Crunchy texture perfect with hot beverages
  • Convenient 1 kg pack ideal for sharing
  • Great accompaniment for tea or coffee lovers

Market-Based Score (India)

86/100 (4.30/5)
Excellent
Parle Premium Plain Rusk with real elaichi is well-positioned in the competitive Indian snacks market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 1,109
Total / Avg 4.20★ 1,109
Consensus: 4.20★ from 1,109 total reviews
Rs.212.00 Rs.220.00
Best price from Amazon.in Amazon.in
Details
About Product: Parle Premium Plain Rusk is a delicious and crunchy snack that is made with real elaichi for a flavorful twist. It comes in a convenient 1 kg pack, perfect for enjoying with your tea or coffee. Key Features: - Made with real elaichi for a unique taste - Crunchy texture that pairs well with hot beverages - Comes in a large 1 kg pack, ideal for sharing with family and friends For whom: Parle Premium Plain Rusk is perfect for anyone who enjoys a crispy and flavorful snack with their tea or coffee. It is great for those looking for a tasty accompaniment to their beverages. Pros: - Made with real elaichi for an authentic flavor - Crunchy texture that holds up well in hot beverages - Convenient 1 kg pack for sharing with others Cons: - May be too crunchy for some individuals - Contains wheat gluten, so not suitable for those with gluten allergies.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Real elaichi flavor and convenient 1 kg pack align well with consumer preferences TOI, Livemint
Brand Strength 20 18 Parle's established reputation in the Indian market Business Standard, Hindu
Category Momentum 20 15 Strong demand for traditional Indian snacks Mint, ET
Price Positioning 20 15 Competitive pricing compared to similar products in the market Economic Times, Business Line
Competition 10 10 Facing strong competition from local and international snack brands ET, Business Standard
Use-case Advantage 5 3 Versatile snack suitable for various occasions Mint
Final Market Score 100 86/100 (4.30/5) Parle Premium Plain Rusk with real elaichi is well-positioned in the competitive Indian snacks market.
Market-Based Score
86/100 (4.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Real elaichi flavor and convenient 1 kg pack align well with consumer preferences
    Sources: TOI, Livemint
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Parle's established reputation in the Indian market
    Sources: Business Standard, Hindu
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong demand for traditional Indian snacks
    Sources: Mint, ET
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitive pricing compared to similar products in the market
    Sources: Economic Times, Business Line
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing strong competition from local and international snack brands
    Sources: ET, Business Standard
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile snack suitable for various occasions
    Sources: Mint
Summary
Parle Premium Plain Rusk with real elaichi is well-positioned in the competitive Indian snacks market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.212.00 Rs.220.00

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Parle Premium Plain Rusk - Real Elaichi, 1 kg Pack

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.212.00 Rs.220.00