Parachute Advansed Cocoa Repair Body Lotion Intense Moisture 600ml

Parachute Advansed Cocoa Repair Body Lotion Intense Moisture 600ml

Parachute Advansed Cocoa Repair Body Lotion Intense Moisture is a luxurious body lotion specially formulated to provide intense moisture and nourishment to dry and dull skin.

Key Features: - Enriched with the goodness of cocoa butter and coconut milk - Deeply nourishes and moisturizes the skin - Restores skin's natural glow and radiance - Non-greasy formula that gets easily absorbed into the skin

For whom: This body lotion is perfect for those with dry and dull skin, looking for a rich and nourishing formula to restore moisture and glow to their skin.

Pros: - Rich and creamy texture - Long-lasting hydration - Pleasant cocoa fragrance - Affordable price for a large quantity

Cons: - May feel slightly heavy for oily skin types - Packaging could be more travel-friendly

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The cocoa repair and intense moisture features cater well to Indian consumer needs.	AC Nielsen
Brand Strength	20	18	Parachute is a well-established and trusted brand in India.	Brand Equity
Category Momentum	20	15	Body lotions are a fast-growing segment in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing strong competition from other established brands in the body lotion segment.	Euromonitor
Use-case Advantage	5	5	Offers long-lasting hydration suitable for Indian climate.	Beauty Insider
Final Market Score	100	76/100 (3.80/5)	Parachute Advansed Cocoa Repair Body Lotion offers strong competition in the Indian body lotion market.

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