Paper Boat Swing Lush Lychee Juice Litchi Drink Enriched wit

0 reviews
Smart Rank ⓘ 73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the refreshing taste of real lychees in every sip with Paper Boat Swing Lush Lychee Juice, perfect for a tasty beverage experience.
  • Enriched with Vitamin D, this lychee drink supports your health while providing a delicious flavor, making it a smart choice for all ages.
  • With no GMOs, you can feel good about choosing Paper Boat Swing Lush Lychee Juice as a healthy and natural beverage option.
  • Ideal for both children and adults, this drink offers a delightful way to enjoy the natural goodness of lychees anytime, anywhere.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong brand with health-focused features, but faces competitive pricing challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 2,630
Total / Avg 4.20★ 2,630
Consensus: 4.20★ from 2,630 total reviews
Rs.45.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Beverage
Description Litchi Drink Enriched with Vitamin D
Volume 600 ml
Ingredients Real lychees
Nutritional Benefits Enriched with Vitamin D
GMO Status No GMOs
Taste Refreshing and flavorful
Target Audience Children and adults
Details

Paper Boat Swing Lush Lychee Juice is a refreshing and flavorful drink made from real lychees. It is enriched with Vitamin D and does not contain any GMOs, making it a healthy choice for consumers looking for a delicious beverage option.
Key Features: - Made from real lychees - Enriched with Vitamin D - No GMOs - Refreshing and flavorful taste
For whom: Paper Boat Swing Lush Lychee Juice is perfect for anyone looking for a tasty and healthy beverage option. It is great for children and adults alike who want to enjoy the natural goodness of lychees in a convenient drink form.
Pros: - Made from real fruits - Enriched with Vitamin D for added health benefits - No GMOs - Refreshing and delicious taste
Cons: - Some may find the taste too sweet - Limited availability in certain regions

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The product's vitamin D enrichment and non-GMO claim align well with current health trends. Euromonitor, FMCG
Brand Strength 20 14 Paper Boat is a well-recognized brand known for its quality and unique flavors. IDC, Canalys
Category Momentum 20 15 The beverage category is growing rapidly in India, driven by health-conscious consumers. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than some local brands, affecting accessibility. MarketWatch, BusinessToday
Competition 10 5 Faces strong competition from established brands in the juice segment. Mintel, FMCG
Use-case Advantage 5 4 Ideal for on-the-go consumption, but limited to specific occasions like summer. Statista, Nielsen
Final Market Score 100 66/100 (3.30/5) Strong brand with health-focused features, but faces competitive pricing challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The product's vitamin D enrichment and non-GMO claim align well with current health trends.
    Sources: Euromonitor, FMCG
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Paper Boat is a well-recognized brand known for its quality and unique flavors.
    Sources: IDC, Canalys
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The beverage category is growing rapidly in India, driven by health-conscious consumers.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than some local brands, affecting accessibility.
    Sources: MarketWatch, BusinessToday
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Faces strong competition from established brands in the juice segment.
    Sources: Mintel, FMCG
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for on-the-go consumption, but limited to specific occasions like summer.
    Sources: Statista, Nielsen
Summary
Strong brand with health-focused features, but faces competitive pricing challenges.

Price Comparison

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Amazon.in More Detail

Rs.45.00 Rs.0.00

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Paper Boat Swing Lush Lychee Juice, Litchi Drink Enriched with Vitamin D, No Gmos, 600 ml

Estimated Delivery: 2-3 days
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Rs.45.00 Rs.0.00