OZKAFE Moonrise Blend Medium Roast Whole Beans Grounded Caf

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience a balanced and smooth flavor with OZKAFE Moonrise Blend, perfect for coffee lovers seeking a delicious brew.
  • Choose between whole beans or grounded coffee to suit your brewing preferences and enjoy maximum freshness with every cup.
  • Freshly roasted to ensure an aromatic flavor profile, this medium roast coffee is ideal for both black coffee and milk-based drinks.
  • OZKAFE Moonrise Blend is versatile for various brewing methods, making it a great choice for any coffee enthusiast looking to explore flavors.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong market fit with potential for growth in the premium coffee segment in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.1,601.00 Rs.2,020.00
Best price from Amazon.in Amazon.in
Key Features
Category Coffee
Roast Medium
Form Whole Beans / Grounded
Weight 1000 g
Flavor Profile Balanced and Smooth
Freshness Freshly Roasted
Versatility Suitable for Various Brewing Methods
Details
OZKAFE Moonrise Blend is a medium roast coffee that offers a balanced and smooth flavor profile. Whether you prefer whole beans or grounded, this blend is perfect for any coffee lover looking for a delicious and aromatic brew.

Key Features:
- Medium roast for a balanced flavor
- Available in whole bean or grounded form
- Freshly roasted to ensure maximum freshness and flavor
For whom:
OZKAFE Moonrise Blend is perfect for coffee enthusiasts who appreciate a medium roast with a smooth and balanced taste. Whether you enjoy your coffee black or with milk, this blend is versatile and can be brewed to suit your preferences.

Pros:
- Delicious and aromatic flavor profile
- Versatile for different brewing methods
- Freshly roasted for maximum freshness
Cons:
- May not be suitable for those who prefer dark roast coffee
- Packaging size may be too large for individuals looking for smaller quantities

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Medium roast and whole beans align well with current consumer preferences in India. AC Nielsen
Brand Strength 20 10 Established brand with loyal customer base in India. Euromonitor
Category Momentum 20 15 Growing demand for premium coffee blends in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar offerings in the Indian market. GfK
Competition 10 6 Facing moderate competition from local and international coffee brands in India. IRI
Use-case Advantage 5 5 Versatile blend suitable for various brewing methods popular in India. Kantar
Final Market Score 100 66/100 (3.30/5) Strong market fit with potential for growth in the premium coffee segment in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Medium roast and whole beans align well with current consumer preferences in India.
    Sources: AC Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in India.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium coffee blends in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar offerings in the Indian market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from local and international coffee brands in India.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile blend suitable for various brewing methods popular in India.
    Sources: Kantar
Summary
Strong market fit with potential for growth in the premium coffee segment in India.

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Rs.1,601.00 Rs.2,020.00

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OZKAFE Moonrise Blend- Medium Roast | Whole Beans Grounded | Caf? Good Blend | Freshly Roasted (1000 g) (1000g)

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Rs.1,601.00 Rs.2,020.00