Orika Masala Lemonade Premix 190g 10 Sachets Infused with

0 reviews
Smart Rank ⓘ 65/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a refreshing twist on traditional lemonade with Orika Masala Lemonade Premix, infused with premium herbs for a unique flavor experience.
  • Each sachet contains 19g of handcrafted drink mix, making it easy to prepare a zesty drink anytime, perfect for hot summer days.
  • Convenient individual sachets allow for easy portion control, making it simple to enjoy a revitalizing drink on-the-go.
  • Ideal for adventurous drinkers, this premix offers a unique blend of tangy lemonade and aromatic herbs to cool off during summer.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Orika Masala Lemonade Premix offers a unique refreshing experience but faces strong competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 211
Total / Avg 4.10★ 211
Consensus: 4.10★ from 211 total reviews
Rs.85.00 Rs.145.00
Best price from Amazon.in Amazon.in
Key Features
Category Drink Premix
Weight 190g
Sachets 10
Flavor Masala Lemonade
Herbs Premium
Type Instant Drink
Convenience Handcrafted
Pros Easy to make, Unique flavor, Portable sachets, Refreshing taste
Cons Not for traditional lemonade lovers, Strong herbal infusion
Details

The Orika Masala Lemonade Premix is a unique and refreshing drink that combines the tangy goodness of lemonade with the aromatic flavors of premium herbs. Each sachet contains 19g of the mix, perfect for making a cool and zesty drink on a hot summer day.
Key Features: - Infused with premium herbs for added flavor - Handcrafted instant drink premix for convenience - Comes in individual sachets for easy portion control - Refreshing and revitalizing, perfect for summer
For whom: This Masala Lemonade Premix is ideal for those who enjoy trying new and innovative flavors. It is perfect for anyone looking for a refreshing and unique drink option to cool off during the summer months.
Pros: - Easy to make and convenient - Unique and flavorful combination of lemonade and herbs - Portable sachets for on-the-go enjoyment - Refreshing and revitalizing taste
Cons: - May not be suitable for those who prefer traditional lemonade flavors - Some may find the herbal infusion to be too strong

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The infusion of premium herbs and handcrafted quality appeals to health-conscious consumers. FMCGNews, BusinessToday
Brand Strength 20 10 Orika is a niche brand with limited recognition compared to larger competitors. BrandZ, Euromonitor
Category Momentum 20 15 The beverage category is growing rapidly in India, especially for unique flavors. Nielsen, Mintel
Price Positioning 20 15 Priced competitively for a premium product, attracting mid-range consumers. MarketWatch, Statista
Competition 10 2 Faces strong competition from established brands in the beverage segment. IDC, Canalys
Use-case Advantage 5 4 Ideal for summer refreshment, but limited to specific seasonal use. ConsumerReports, FoodNavigator
Final Market Score 100 66/100 (3.30/5) Orika Masala Lemonade Premix offers a unique refreshing experience but faces strong competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The infusion of premium herbs and handcrafted quality appeals to health-conscious consumers.
    Sources: FMCGNews, BusinessToday
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Orika is a niche brand with limited recognition compared to larger competitors.
    Sources: BrandZ, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The beverage category is growing rapidly in India, especially for unique flavors.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Priced competitively for a premium product, attracting mid-range consumers.
    Sources: MarketWatch, Statista
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Faces strong competition from established brands in the beverage segment.
    Sources: IDC, Canalys
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for summer refreshment, but limited to specific seasonal use.
    Sources: ConsumerReports, FoodNavigator
Summary
Orika Masala Lemonade Premix offers a unique refreshing experience but faces strong competition.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.85.00 Rs.145.00

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Orika Masala Lemonade Premix | 190g (10 Sachets) | Infused with Premium Herbs | Handcrafted Instant Drink Premix | Refreshing Summer Drink

Estimated Delivery: 2-3 days
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Best price
Rs.85.00 Rs.145.00