ORIKA Indian Chai Masala/Indian Tea Spice Mix Blend Of Ginge

0 reviews
Smart Rank ⓘ 62/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience the authentic taste of Indian chai with our spice mix, featuring ginger, cardamom, and more for a rich flavor.
  • Convenient 70g pack makes it easy to store and use, ensuring you can enjoy a delightful cup of chai anytime.
  • Perfect for chai lovers seeking a spicy twist, this blend enhances your daily brew with aromatic Indian spices.
  • Crafted from high-quality ingredients, this mix offers a unique flavor profile, elevating your tea routine to new heights.

Market-Based Score (India)

66/100 (3.30/5)
Decent
ORIKA's Chai Masala offers a flavorful experience but faces strong competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 124
Total / Avg 4.00★ 124
Consensus: 4.00★ from 124 total reviews
Rs.143.00 Rs.170.00
Best price from Amazon.in Amazon.in
Key Features
Category Tea Spice Mix
Ingredients Ginger, Rose Petal, Green Cardamom, Cinnamon, Clove, Star Anise, Big Cardamom, Black Pepper, Aniseed
Pack Size 70g
Flavor Profile Authentic Indian spices
Pros High-quality spices, Convenient packaging, Unique flavor
Cons Strong spice level, Possible sensitivities
Details

Key Features: - Made with a blend of traditional Indian spices including ginger, rose petal, green cardamom, cinnamon, clove, star anise, big cardamom, black pepper, and aniseed - Comes in a convenient 70g pack for easy use - Adds a unique and authentic flavor to your chai tea
For whom: - Lovers of traditional Indian chai tea looking to add a spicy twist to their daily brew - Anyone looking to experience the rich and aromatic flavors of Indian spices in their tea
Pros: - Authentic blend of high-quality spices - Convenient packaging for easy storage and use - Adds a unique and flavorful twist to your usual tea routine
Cons: - Some may find the spice level to be too strong for their liking - May not be suitable for those with sensitivities to certain spices

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The blend of spices aligns well with traditional chai preferences in India. MarketResearch, Statista
Brand Strength 20 10 ORIKA is gaining recognition but is not a market leader yet. IDC, Euromonitor
Category Momentum 20 15 The demand for specialty tea blends is growing rapidly in India. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive compared to similar premium tea products. RetailDive, BusinessToday
Competition 10 2 The market has strong competitors with established brands. Mintel, Nielsen
Use-case Advantage 5 4 Ideal for chai lovers seeking authentic flavors at home. ConsumerReports, FoodNavigator
Final Market Score 100 66/100 (3.30/5) ORIKA's Chai Masala offers a flavorful experience but faces strong competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The blend of spices aligns well with traditional chai preferences in India.
    Sources: MarketResearch, Statista
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: ORIKA is gaining recognition but is not a market leader yet.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for specialty tea blends is growing rapidly in India.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive compared to similar premium tea products.
    Sources: RetailDive, BusinessToday
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: The market has strong competitors with established brands.
    Sources: Mintel, Nielsen
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for chai lovers seeking authentic flavors at home.
    Sources: ConsumerReports, FoodNavigator
Summary
ORIKA's Chai Masala offers a flavorful experience but faces strong competition.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.143.00 Rs.170.00

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ORIKA Indian Chai Masala/Indian Tea Spice Mix | Blend Of Ginger, Rose Petal, Green Cardamom, Cinnamon (Dalchini), Clove, Star Anise, Big Cardamom, Black Pepper, Aniseed, 70 G

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.143.00 Rs.170.00