Organic Tattva Biryani Basmati 1Kg

0 reviews
Smart Rank ⓘ 54/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Premium quality organic basmati rice sourced from trusted farmers
  • Long grain structure and rich aroma for delicious biryanis
  • Good source of protein and naturally gluten-free
  • Organic, chemical-free, and suitable for health-conscious individuals

Market-Based Score (India)

66/100 (3.30/5)
Decent
Organic Tattva's Organic Biryani Basmati holds a strong position in the competitive organic rice market in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.6★ 14
Total / Avg 4.60★ 14
Consensus: 4.60★ from 14 total reviews
Rs.374.00 Rs.440.00
Best price from Amazon.in Amazon.in
Details


Organic Tattva's Organic Biryani Basmati is a premium quality basmati rice that is organically grown and sourced from trusted farmers. It is carefully processed to preserve its long grain structure and rich aroma, making it perfect for preparing delicious biryanis and other rice dishes.

Key Features: - Long Grain and Rich Aroma - Perfectly Aged for enhanced flavor - Good Source of Protein - Naturally Gluten Free - Pesticide and Chemical Free

For Whom: This organic basmati rice is perfect for health-conscious individuals who are looking for a high-quality and nutritious rice option. It is suitable for vegetarians and vegans, and can be enjoyed by anyone looking for a flavorful and aromatic rice experience.

Pros: - Organic and chemical-free - Rich aroma and long grain structure - High in protein - Gluten-free Cons: - May be more expensive compared to non-organic rice options

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Long grain, rich aroma, and pesticide-free are key features in demand. The Hindu, India Today
Brand Strength 20 10 Organic Tattva is a recognized brand in the organic food segment. Economic Times, Livemint
Category Momentum 20 15 Organic rice gaining popularity in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar organic basmati rice brands. Business Today, Outlook
Competition 10 6 Facing competition from other established organic rice brands. Food Processing, AgriBusiness Global
Use-case Advantage 5 5 Versatile for various rice dishes including biryani. Food Navigator, Food Business News
Final Market Score 100 66/100 (3.30/5) Organic Tattva's Organic Biryani Basmati holds a strong position in the competitive organic rice market in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Long grain, rich aroma, and pesticide-free are key features in demand.
    Sources: The Hindu, India Today
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Organic Tattva is a recognized brand in the organic food segment.
    Sources: Economic Times, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Organic rice gaining popularity in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar organic basmati rice brands.
    Sources: Business Today, Outlook
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established organic rice brands.
    Sources: Food Processing, AgriBusiness Global
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile for various rice dishes including biryani.
    Sources: Food Navigator, Food Business News
Summary
Organic Tattva's Organic Biryani Basmati holds a strong position in the competitive organic rice market in India.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.374.00 Rs.440.00

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Organic Tattva, Organic Biryani Basmati, 1Kg |Long Grain and Rich Aroma | Perfectly Aged | Source of Protein| Naturally Gluten Free | Pesticide and Chemical Free | Pack of 2

Estimated Delivery: 2-3 days
In Stock COD

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Rs.374.00 Rs.440.00