Oral B Floss Mint 50 Medium

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • High-quality floss effectively removes plaque and debris for improved oral health
  • Minty wax coating leaves mouth feeling fresh and clean after flossing
  • 50 meters of durable floss suitable for individuals of all ages
  • Medium thickness and waxed coating for smooth gliding between teeth

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit drive positive market positioning for Oral B Essential Floss Mint Waxed 50 Medium in India.
Rs.228.00 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Dental Floss
Length 50 meters
Thickness Medium
Flavor Mint
Coating Waxed
Pros Minty flavor, smooth gliding, thorough clean
Cons Flavor preference, thickness for tight spaces, packaging eco-friendliness
Details
The Oral B Essential Floss Mint Waxed 50 Medium is a high-quality dental floss designed to effectively remove plaque and debris from between teeth. It is coated with a minty wax to make flossing more pleasant and leave your mouth feeling fresh and clean.

Key Features: - 50 meters of durable floss - Medium thickness for versatility - Mint flavor for a refreshing flossing experience - Waxed coating for smooth gliding between teeth

This dental floss is suitable for individuals of all ages who are looking to maintain good oral hygiene. It is especially beneficial for those who have tight spaces between their teeth or braces that require extra care when flossing.

Pros: - Minty flavor makes flossing more enjoyable - Waxed coating helps the floss glide smoothly between teeth - Medium thickness makes it suitable for most users - Provides a thorough clean for improved oral health

Cons: - Some users may prefer a different flavor - May be too thick for those with very tight spaces between teeth - Packaging could be more eco-friendly

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The mint flavor and waxed feature align well with consumer preferences in India. GfK
Brand Strength 20 18 Oral B is a trusted brand with strong market presence in India. Euromonitor
Category Momentum 20 15 Growing demand for oral care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Nielsen
Competition 10 8 Facing moderate competition from other established oral care brands in India. Kantar
Use-case Advantage 5 5 Offers effective flossing for maintaining oral hygiene in a convenient way. Gartner
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit drive positive market positioning for Oral B Essential Floss Mint Waxed 50 Medium in India.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The mint flavor and waxed feature align well with consumer preferences in India.
    Sources: GfK
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Oral B is a trusted brand with strong market presence in India.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for oral care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Nielsen
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other established oral care brands in India.
    Sources: Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers effective flossing for maintaining oral hygiene in a convenient way.
    Sources: Gartner
Summary
Strong brand and feature fit drive positive market positioning for Oral B Essential Floss Mint Waxed 50 Medium in India.

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Oral B Essential Floss Mint Waxed 50 Medium

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Best price
Rs.228.00 Rs.399.00