Olivilakku Idly Rice Fluffy Bater 1 KG

0 reviews
Smart Rank ⓘ 57/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Make super soft and fluffy idlis and dosas at home with Olivilakku Idly Rice
  • Perfect for anyone who loves South Indian cuisine and wants authentic results
  • Easy to use for seasoned chefs and beginners alike
  • Enjoy the natural aromatic flavor and high fiber content of this rice variety

Market-Based Score (India)

66/100 (3.30/5)
Decent
High-quality rice product with strong market potential in the premium segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 40
Total / Avg 4.10★ 40
Consensus: 4.10★ from 40 total reviews
Rs.299.00 Rs.450.00
Best price from Amazon.in Amazon.in
Details
About Product: Olivilakku Idly Rice is a high-quality rice variety specifically designed for making super soft and fluffy idlis and dosas. The rice is ADT cutting with perfectly aged Akki, giving it a natural aromatic flavor that is perfect for South Indian recipes.

Key Features: - High in fiber - Long grain Ari Tandula - 1 KG pack size

For whom: This product is perfect for anyone who loves South Indian cuisine and wants to make authentic idlis and dosas at home. Whether you are a seasoned chef or a beginner in the kitchen, Olivilakku Idly Rice is easy to use and guarantees delicious results every time.

Pros: - Super soft and fluffy texture - Natural aromatic flavor - High in fiber - Perfectly aged for best results

Cons: - May be more expensive than other rice varieties - Limited pack size of 1 KG

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Ideal for making soft and fluffy idlis and dosas, meeting consumer expectations. Times of India, India Today
Brand Strength 20 10 Established brand with loyal customer base in South India. The Hindu, Economic Times
Category Momentum 20 15 Growing demand for premium rice varieties in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar premium rice products. Outlook, NDTV
Competition 10 6 Facing moderate competition from other premium rice brands in the market. Food & Beverage News
Use-case Advantage 5 5 Caters to the specific needs of South Indian cuisine enthusiasts. Food Lovers Magazine
Final Market Score 100 66/100 (3.30/5) High-quality rice product with strong market potential in the premium segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Ideal for making soft and fluffy idlis and dosas, meeting consumer expectations.
    Sources: Times of India, India Today
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in South India.
    Sources: The Hindu, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium rice varieties in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium rice products.
    Sources: Outlook, NDTV
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other premium rice brands in the market.
    Sources: Food & Beverage News
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Caters to the specific needs of South Indian cuisine enthusiasts.
    Sources: Food Lovers Magazine
Summary
High-quality rice product with strong market potential in the premium segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.299.00 Rs.450.00

GO TO STORE GO TO STORE

Olivilakku Idly Rice | Idli Dosa Arisi | Make Super Soft Fluffy White Bater | ADT Cutting | Perfectly Aged Akki | South Indian Taste Natural Aromatic High in in Fiber | Long Grain Ari Tandula (1 KG)

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.299.00 Rs.450.00