Old Spice Body Wash for Men Dragonblast Scent Long Lasting Lather 24 7 Shower Fresh with Lasting Scent Red Collection 709ml

0 reviews
Smart Rank ⓘ 68/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Long-lasting lather for a thorough clean
  • 24/7 Shower Fresh formula keeps you smelling great all day
  • Dragonblast scent adds excitement to your grooming routine
  • Red Collection packaging for a stylish shower look

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand with competitive features positioned well in growing Indian body wash gel market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 79
Total / Avg 4.50★ 79
Consensus: 4.50★ from 79 total reviews
Rs.146.00 Rs.225.00
Best price from Amazon.in Amazon.in
Key Features
Category Body Wash
Scent Dragonblast
Volume 709ml
Lather Long lasting
Freshness 24/7 shower fresh
Target Audience Men
Pros Powerful and refreshing scent
Cons Scent may be too intense
Details

Old Spice Body Wash for Men Dragonblast Scent Long Lasting Lather 24 7 Shower Fresh with Lasting Scent Red Collection 709ml



Key Features: - Dragonblast scent for a refreshing experience - Long lasting lather for a deep clean - 24/7 shower fresh feeling with a lasting scent - Comes in a large 709ml bottle for long-lasting use

For whom: This Old Spice Body Wash is designed for men who want a powerful and invigorating shower experience. The Dragonblast scent will leave you feeling refreshed and energized throughout the day.

Pros: - Powerful and refreshing scent - Long lasting lather for a deep clean - Large bottle for extended use - Leaves you feeling clean and fresh all day long

Cons: - Some may find the scent too intense - Bottle size may be too large for some users who prefer smaller packaging

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Features align well with preferences for long-lasting scent and lather Retail360
Brand Strength 20 18 Strong brand recognition and loyalty among Indian male consumers Brandwatch
Category Momentum 20 15 Growing demand for premium body wash gels in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar premium body wash gels in India Euromonitor
Competition 10 8 Facing moderate competition from other established brands in the Indian body wash gel market GfK
Use-case Advantage 5 5 Addresses the need for a refreshing and long-lasting shower experience Kantar
Final Market Score 100 76/100 (3.80/5) Strong brand with competitive features positioned well in growing Indian body wash gel market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Features align well with preferences for long-lasting scent and lather
    Sources: Retail360
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Strong brand recognition and loyalty among Indian male consumers
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium body wash gels in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium body wash gels in India
    Sources: Euromonitor
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other established brands in the Indian body wash gel market
    Sources: GfK
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for a refreshing and long-lasting shower experience
    Sources: Kantar
Summary
Strong brand with competitive features positioned well in growing Indian body wash gel market.

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Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.146.00 Rs.225.00

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Best price
Rs.146.00 Rs.225.00