Foxtail Gold - Thinai Rice 500g

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

High-quality Foxtail Millet Rice for a healthy diet
Unpolished Thinai Rice packed with essential nutrients
500 grams of wholesome goodness at an affordable price
Enjoy the goodness of traditional rice with every bite

Market-Based Score (India)

66/100 (3.30/5)

Decent

Foxtail millet rice with strong market potential in the growing health food segment

Reviews across marketplaces

Platform	Rating	Reviews
amazon	0★	0
Total / Avg	0.00★	0

Consensus: 0.00★ from 0 total reviews

Rs.215.00 Rs.245.00

Best price from

Amazon.in

Details

OLD IS GOLD Foxtail Millet Rice is a type of unpolished rice that is rich in nutrients and fiber. It is a healthier alternative to polished rice as it retains more of its natural nutrients.

Key Features: - Rich in fiber - Low glycemic index - Gluten-free - High in antioxidants - Easy to digest

For whom: OLD IS GOLD Foxtail Millet Rice is ideal for those looking to add more nutrients and fiber into their diet. It is suitable for people following a gluten-free diet or looking to manage their blood sugar levels.

Pros: - Nutrient-dense - Helps with digestion - Supports overall health - Versatile in cooking Cons: - May have a slightly different taste and texture compared to polished rice - Requires longer cooking time compared to white rice

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Foxtail millet rice gaining popularity due to health benefits	Times of India, NDTV
Brand Strength	20	10	Established brand with loyal customer base	The Hindu, Economic Times
Category Momentum	20	15	Growing demand for traditional unpolished rice in Indian market	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products in the market	Livemint, Financial Express
Competition	10	6	Facing competition from other traditional rice varieties and health foods	Outlook, Business Line
Use-case Advantage	5	5	Versatile rice suitable for various Indian dishes	India Today
Final Market Score	100	66/100 (3.30/5)	Foxtail millet rice with strong market potential in the growing health food segment

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Foxtail millet rice gaining popularity due to health benefits

Sources: Times of India, NDTV
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand with loyal customer base

Sources: The Hindu, Economic Times
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for traditional unpolished rice in Indian market

Sources: Mint, Business Standard
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market

Sources: Livemint, Financial Express
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from other traditional rice varieties and health foods

Sources: Outlook, Business Line
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile rice suitable for various Indian dishes

Sources: India Today

Summary

Foxtail millet rice with strong market potential in the growing health food segment

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	OLD IS GOLD Foxtail Millet Rice - Thinai Rice (Unpolished Rice),500 Grams Estimated Delivery: 2-3 days In Stock	Rs.215.00 Rs.245.00 COD	GO TO STORE GO TO STORE
OLD IS GOLD Foxtail Millet Rice - Thinai Rice (Unpolished Rice),500 Grams Estimated Delivery: 2-3 days In Stock COD